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Jacalyn LEE

REZÉ

En résumé

An accomplished public relations professional with a proven track record of success in delivering results for industry leaders including Amazon.com, XO Group Inc. (formerly known as The Knot Inc.), WeddingChannel.com, and Kraft Foods. With a strong background working on lifestyle, online, and ecommerce accounts, Jacalyn is consistently recognized for her ability to design and implement strategic media relations strategies and also received a PR News's 15-to-Watch in PR award in 2011.

Jacalyn has secured media coverage in top-tier outlets including TODAY show, Good Morning America, ABC Nightline, Live! With Kelly, The Early Show, ABC World News Tonight, Entertainment Tonight, Inside Edition, CNN, MSNBC, The Ellen DeGeneres Show, The Wall Street Journal, The New York Times, CNN.com, The Huffington Post, Forbes.com, and more.

Jacalyn has also spearheaded several successful media events, including weddings, red carpet movie premieres, industry galas, and the opening bell ringing at the New York Stock Exchange.

Specialties: Public Relations, PR, online, ecommerce, lifestyle, lifestage media (wedding and baby/pregnancy/parenting), digital media, event planning

Mes compétences :
Relations publiques

Entreprises

  • Independent - PR Freelancer/Consultant for US- and France-Based Companies

    2012 - maintenant Brand development, media relations and event planning for US- and European-based companies.

    Clients include/have included XO Group Inc. (the #1 wedding brand TheKnot.com and beauty & lifestyle site TheBlush.com), The OutCast Agency (project for Facebook and General Electric), Capsule, Tejani Jewelry and GuestShots.com.

  • XO Group Inc. (Formerly Known as The Knot Inc.) - Directrice des Relations Publiques

    2007 - 2012 Responsible for all communications initiatives for company's marquis brands - TheKnot.com, WeddingChannel.com, TheNest.com, and TheBump.com. Lead and implement successful integrated marketing programs, and foster strategic partnerships to generate brand extension.

    Promoted from Public Relations Manager to Senior Public Relations Manager June 2009. Promoted from Senior Public Relations Manager to Public Relations Director April 2010.

    Recognized for outstanding work with "Spot Award - August 2008".

Formations

Pas de formation renseignée

Réseau

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