-
Renault
- Directeur Marketing et Ventes Amériques
Boulogne-Billancourt
2011 - maintenant
-
Nissan Sales Center and Eastern Europe
- Directeur Marketing
2008 - 2011
Full responsibility on marketing activity for the Central Europe sub-region (4 countries).
- Design & implement the national marketing strategy within the guidelines set by European HQ on product, price and communication in order to achieve BP profitability target and other sub-targets defined by the company (image development, volume, share…). Accountable on the company’s strategic objectives.
- Coordinate with other areas of the company in the design and implementation of the plan.
- Validate and implement locally new models launch strategies
- Design and implement the quarterly action plans in line with FY strategy and according to obtained results.
- Management of a team of 26.
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Nissan Spain
- Directeur Marketing
2002 - 2007
Same responsibility as above, for Spain and Portugal
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Nissan Europe
- Chief Marketing Manager, Primera
2000 - 2002
Elaboration and implementation of the Marketing Strategy of the next Primera in Europe on all marketing variables. Team of 3
+ Head of the Marketing Research and Product Positioning Department –team of 3.
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Renault
- Various in Sales & Marketing Divison
Boulogne-Billancourt
1989 - 2000
Include:
Central Product Manager Mégane & Scénic.
Zone Manager,
Network Development Strategy,
Sales Group Manager,
Assistant to the UK Marketing Director,
New Car Sales Executive,
Assistant to the Marketing Director, European Sales Division.
