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Jean-Philippe MESSINA

Paris

Résultats examens 2026

RETROUVEZ GRATUITEMENT Le résultat du bac à ParisLe résultat du brevet à Paris Le résultat du BTS à Paris

En résumé

Mes compétences :
International
marketing
publicité
internet
Gestion de projet
digital
Communication
management
youtube

Entreprises

  • LesFurets.com - Product Owner

    Paris 2015 - maintenant En charge du traffic entrant sur le site et de la politique returning

  • Editions Atlas - Business Development Marketing Manager

    Paris 2011 - maintenant Responsible for innovation & digital development (in terms of both media and offer)
    - Editorial input on upcoming collections' themes & new concepts development
    - Development of new sources of incomes : iPhone apps, "one shots", editorial partnerships
    - Renewal of continuity business model : new offers, more customer-oriented, digital inside...

    In charge of collection launches
    - Definition of both offline & online recruitment strategy (CRM, affiliation, SEM, SEO...)
    - Development of communication elements (TV spot, print elements, banners, PR strategy...)
    - Implementation of follow-up tables towards top management

    Management of 4 people

  • Ubisoft EMEA - EMEA Senior Brand Manager - Digitized content

    Montreuil 2010 - 2011 Franchises Brand Management (Ghost Recon Online, Trackmania...)
    - Definition of MT & LT strategy for those franchises
    - Close collaboration with development studios : definition of asset-needs, gamer-habits tracking, development of anti-churn mecanisms

    Marketing plans of XBLA, PSN & iOS launches
    - Definition and implementation at the EMEA level of launch strategies for titles such as From Dust, Might & Magic...
    - Relationship management with Sony or Microsoft (online visibility, promotions...)

  • Ubisoft EMEA - EMEA Senior Brand Manager - Licensed and gamer products

    Montreuil 2008 - 2010 Among other titles in charge of Assassin's Creed Brotherhood, Naruto The Broken Bond launches
    - EMEA Marketing, PR, Trade and digital strategy
    - Product positioning, consumer target analysis
    - Communication themes and plans definition
    - EMEA media plans coordination

  • La Française des Jeux - Chef de Produit

    Boulogne-Billancourt 2004 - 2008

  • Henkel - Assistant Chef de Produit

    Düsseldorf 2003 - 2004

Formations

Réseau

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