Menu

Jerome DURAMY

GENEVE

En résumé

Marketing and Sales professional with 10+ years experience in EMEA markets (Agriculture, Industrial Biotechnology: Biofuels, Biomaterials)

Experienced in the complete marketing life-cycle, from pre-launch market research and analysis through to strategic planning and execution (Marketing communications, Digital (CRM, marketing automation, lead generation) & Account management/sales).
I am very adaptable and have navigated in different industries with a thirst for learning, focusing on the customer with a win-win mentality.
I have enabled the development of unique value propositions for product launches and 'umbrella' brand and portfolio approaches, leading remote teams in the process.

I bring:
- solid interpersonal skills
- enthusiasm
- creativity
- analytics
- commitment to the task and the team
- the ability to drive projects in a multi-cultural, multi-function environment

Core skills:
- Bilingual in English & French
- Basic understanding of German, Dutch and Spanish.
- Influence across functions
- Developing customer insights
- Adaptability & quick learning
- Coaching
- Work in multi-cultural environments
- Listen with empathy
- Market analysis & competitive intelligence

Don't hesitate to get in touch via: jeromeduramy@gmail.com
Swiss Permis B holder

Mes compétences :
International
Management
Gestion de projet
Marketing
Agroalimentaire
Biotechnologies
Environnement
Biochimie
Communication culturelle
Gestion de la relation client
Stratégie commerciale
Développement commercial
Études qualitatives
Étude de marché
Études marketing
Études quantitatives

Entreprises

  • DuPont - Key Account Manager & Digital Marketing Specialist

    2014 - 2016 National account manager for top tier UK distributors (>$20MM turnover):
    - Ensured delivery of commercial sales targets, forecasting, planning and customer satisfaction.
    - Participated in annual strategic and tactical marketing and new product launch planning.
    - Built and maintained relationships at all levels of customer organization.

    Digital Marketing Specialist:
    - Developed and implemented digital marketing strategies and tools (using Oracle Eloqua for lead capture, emailing, and landing page creation, Salesforce.com/SFDC, SnapApp and Twitter).
    - Website content management via Adobe CMS.
    - Doubled Twitter following for the business within 2 months on the job.
    - Sought for and applied best practice.
    - Led the development of a mobile app for agriculture.
    - Coached the team on the use of IT tools (iPhones, iPads, SharePoint...)

  • DuPont - Regional Market Research Manager

    2012 - 2014 Managed market research* requirements, VOC and market intelligence projects across the EMEA region for a $800MM+ business.
    - Implemented NPS/Customer satisfaction studies across multiple countries.
    - Managed regional agency relationships, briefings, pricing negotiations and evaluations.
    - Coordinated complex projects across multiple countries, networking with various functions.
    - Analyzed EMEA quantitative panel data and created monthly, quarterly and annual market and trends reports for EMEA management.
    - Led product positioning and strategy workshops.
    - Participated in developing portfolio strategies with an extended regional marketing team.
    - Focus on value-based pricing & customer needs.
    - Product and concept testing
    - Created and implemented a tracking tool for marketing budgets and allocations across the region.
    - Consulted on and coordinated marketing budget allocations.
    - Participated in monthly business review meetings with regional leadership.
    - Implementation of regional marketing SharePoint knowledge management system.

    *Full range of qualitative and quantitative research: market understanding, concept testing, segmentation, pricing...

  • DuPont - Marketing Specialist

    2011 - 2012

  • DuPont - Market Analyst/Business & Technology Analyst

    2009 - 2011

  • DuPont - Business and Technology Analyst - BioFuels & BioMaterials

    2007 - 2009 - market analyses biofuels and biomaterials
    - competitive technology watch - biofuels

  • DuPont - Intern - BioFuels

    2006 - 2007 Firstly in the Marketing and Sales team, involved in market research, & economic and competitive overviews...
    Then joined the Biofuels team (description of current job above)

  • Princes Trust - Finance Temp

    2005 - 2006

Formations

  • Ecole Internationale De Genève (EIG)

    Founex maintenant

  • Dupont (Genève)

    Genève 2013 - 2013 Training

    Strategic Marketing plan training by external providers. This was a hands on course, project based and I led numerous workshops during the trainings.

  • Dupont (Genève)

    Genève 2008 - 2009 Green Belt

    6sigma - DMAIC project on process improvement

  • Saint Andrews University (Saint Andrews)

    Saint Andrews 2001 - 2005 Bachelors with Honours

  • Ecole Internationale De Genève (EIG) EIG (Founex)

    Founex 1997 - 2001 International Baccalaureate

    English Section

Réseau

Annuaire des membres :