Infor Global Solutions
- Senior Marketing Manager, ERP, France & Southern Europe
Rueil-Malmaison2008 - maintenant8 years of experience in B2B marketing, lead generation, communications. Enthusiastic Field Marketing Manager, responsible for strategic planning and implementation of integrated demand programs designed to drive engagement and pipeline of leads through multiple tactics. Build campaigns for lead generation to fill the sales lead pipeline. Determine appropriate mix of online campaign elements including email, webinars, search, social, advertising with compelling calls to action to deliver pipeline goals etc. Closely with many cross-functional teams including inside and direct sales, advertising, events, graphic design, content marketing, product management, customer care, sales operations and of course business development.
Infor
- Marketing Program Manager, Financial Solutions
