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Balenciaga
- Global Client Engagement Project Manager
Paris
2016 - maintenant
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Saint Laurent
- Marketing e-Business
Paris
2015 - 2016
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Inetasia Solutions
- Digital Marketing Project Manager
2013 - 2015
Responsible for achieving high rankings for clients and to generate Internet traffic via various online initiatives.
- Ensure delivery of internet marketing solutions and reports to clients on a time basis
- Elaborate weekly reports to clients
- Create keyphrase baskets
- Create ad groups
- Manage PPC campaigns
- Undertake link building campaigns on behalf of clients
- Manage SEO link building process
- Manage On Site Optimization process
- Manage Off Site Optimization process
- Work with 3rd party content creators and providers
Clients: Mercedes Benz Hong Kong, GCP Hospitality, Hong Kong Airlines, Manulife Hong Kong
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Comte de Sibour
- Marketing Coordinator
2013 - 2013
Social Networking:
- Facebook: update content and send e-invitation to members
- Helpdesk Support
Website Maintenance and Development:
- Update new products and content
e-Newsletter design/development:
- Design Content, research and management monthly e-Newsletter to company's customer e-mail database
- Act as editor of the bi-monthly internal e-Newsletter
Database Management:
- Update Subscribe and unsubscribe e-mails to company database
Coordination:
- Offer advice, consultation and assistance to Sales Representative regarding to New marketing plans and communications strategy to increase participation, etc.
- Ensure the timely development of marketing and communications pieces, including brochures supplies, press releases, feature articles, editorials and other promotional pieces
Market Research:
- Gathering, recording and analyzing data and information about customers, competitors and the market
- Developing new business channels. Thinking of new ways to address the market.
Training:
- Train new Sales Representative to understand their task, document flows and related computer's programs abilities
- Prepare Wine Training Course for Sales Representation for both information gathering and training
Fair and Event Organization:
- Search for new venues where to hold an event
- Coordinating with sales person on fair or event organization
- Coordinating with organizers on fair or event arrangements
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Publicis Consultants - Verbe
- Chef de projet web junior
Paris
2012 - 2012
EN
Designed:
- The requirements document,
- The project specifications,
- The prototypes,
- The wireframes,
- The arborescences,
for corporate websites and mobile websites.
Clients: Valeo (http://www.valeo.com/), Geodis
FR
- Analyse des besoins du client et rédaction du cahier des charges fonctionnel
- Construction de l'arborescence du contenu et des fonctionnalités
- Définition de la typologie et de la classification des contenus
- Élaboration de zonings
- Réalisation de storyboards
Clients : Valeo (http://www.valeo.com/), Geodis
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Publicis Consultants - Net Intelligenz
- Assistante consultant communication digitale
Paris
2012 - 2012
EN
- Created online reputation strategies through social media and e-Public Relations
- Analyzed social media statistics
- Managed online communities on Facebook and Twitter
- Selected bloggers
- Developed a social media newsroom
- Elaborated bloggers events
Clients: L'Oréal, Carrefour, Canderel, Société Générale, Royal Monceau
FR
- Réalisation de mappings d'e-influenceurs (sphères cosmétiques, santé, science, etc.)
- Prise de contact et gestion des relations blogueurs
- Community management, rédaction de posts sur les réseaux sociaux
- Élaboration d'événements blogueurs
- Création d'une social media newsroom
- Créations de benchmarks
Clients : L'Oréal, Carrefour, Canderel, Société Générale, Royal Monceau
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Plan Créatif
- Assistante chef de projet
2010 - 2011
EN
In charge of the management and coordination of print projects from their inception to the delivery, dealing with the clients, with designers, with developers, with copywriters, with – in other words – everyone involved in the project and responsible for the overall planning and execution of the different projects, setting deadlines on each stage of the project, while ensuring that the brief the client had provided was followed.
- Been in complete autonomy in my missions, as well as appreciating a lot the team work
- Learned to comply with the deadlines
- Planed the best compromise between quality and cost
- Satisfied initial requirements
- Understood the clients’ needs while participating to invitations to tender
- Evaluated a project in terms of cost (infrastructure, people, content, maintenance) and time
- Anticipated problems: how to recognize them in advance, so they can be addressed before they turn into emergencies
- Worked with freelancers when internal resources have already been allocated (or are not enough skilled for the particular task)
Clients: Tarkett, the French Red Cross, GMF
FR
S'approprier la demande de l'annonceur
Identifier les solutions de communication
Mobiliser et allouer les ressources nécessaires
Réguler le projet
Préparer et acheminer les documents techniques
Participer à l'élaboration du message
Elaborer les documents porteurs du message
Préparer la prospection
Suivre la prospection
Proposer des solutions de communication
Caractériser l'annonceur et son contexte
Présenter et valoriser la proposition commerciale
Formaliser le cahier des charges par type de prestataires
Elaborer un benchmark
Elaborer un mapping
Elaborer un SWOT
Exploiter le produit de la veille
Clients : Tarkett, Croix Rouge Française, Ministère de l'enseignement supérieur et de la recherche, GMF
