SAN FRANCISCO
Successful and passionate global business development and marketing leader, (EMEA, USA) with 15+ years experience in the ever-evolving consumer/retail environment, creating market opportunities and business development strategies, skilled at building global brand int the lifestyle sector (luxury, jewelry, watches, cosmetics).
Possessing strong financial acumen and a results-oriented approach to sales and marketing, I develop multiple successful revenue stream strategies by defining and unrolling opportunities, setting realistic, achievable and credible goals to achieve and surpass objectives related to new product launch and business development in different settings (multi-channel distribution).
As a natural team builder, I’m skilled at rallying teams, product and business partners, fostering strong collaboration among companies and business partners to uncover needs and deliver innovative and creative solution that delight customers.
I have led planning and program development from strategy through to execution for all integrated marketing disciplines, marrying new digital tools (e-marketing/social media) with classical tools (advertising, PR, events & promotions) to define, build and develop brand identity.
Excellent communication and people skills have contributed to my expertise in leading cross-functional initiatives in large corporate settings as well as entrepreneurial environments.
Mes compétences :
Brand Development
Brand Marketing
Advertising
Digital marketing
Business development
Relations publiques
Communication
Business intelligence
