Paris2016 - 2016• Co-organised PR and client events from conception to completion
• Developed creative & tailored event proposals
• Proved ability to negotiate with suppliers, plan & coordinate schedules and set up details to ensure a smooth running of events
BBDO
- Advertising Account Executive
Boulogne-Billancourt2014 - 2015Corporate Clients Include: PepsiCo (Pepsi, 7up and Lay’s)
• PepsiCo account: Responsible for the regional coordination with the offices in Lebanon, Egypt, Saudi Arabia and the Gulf region
• Liaised with both client and advertising agency to ensure that the advertising campaigns meet expectations, timelines and budget
• Worked with creative and research staff, and assisted with the development and implementation of global marketing strategies to suit regional specificities
Cohn Wolfe
- Public Relations Account Executive
Paris2012 - 2013Luxury Clients Include: Cartier (the Cartier Women’s Initiative Awards), Omega, Rado, Tissot (part of Swatch Group), Rivoli Group (one of the largest luxury retailers in the Middle East with brands such as Breguet, Blancpain, etc.)
• Developed event proposals and PR plans along with communication messages, press releases, speeches and articles
• Organized media event/press conferences and interviews for international celebrities, and obtained solid media coverage thanks to strong media relations
• Identified client’s competitive business and complex media environment in order to develop strategic plans
O2 Public Relations
- Public Relations Assistant
2012 - 2012Luxury Clients Include: Cartier (the Cartier Women’s Initiative Awards), Omega, Rado, Tissot (part of Swatch Group), Rivoli Group (one of the largest luxury retailers in the Middle East with brands such as Breguet, Blancpain, etc.)
• Developed event proposals and PR plans along with communication messages, press releases, speeches and articles
• Organized media event/press conferences and interviews for international celebrities, and obtained solid media coverage thanks to strong media relations
• Identified client’s competitive business and complex media environment in order to develop strategic plans