En résumé

Lanyan is a Chinese Art Director experienced in Branding, Visual Identity, Packaging and Image Editing. She's been working in France and China for great brands such as adidas, GAP, Beats by Dre, Lee. She focus on creating engaging products and brand experience that will change people's life.

She's currently based in Paris.


  • free-lance - Free-lance

    2016 - maintenant
  • NeochaEDGE - Graphiste/Directrice artistique Senior

    2013 - 2015 Provide a wide variety of multi-media creative content solutions from ideation, concepting, and art direction to production and execution. Manage / art direct commercial artist collaborations, provide strategic consulting / insights and trends research, organize creative culture events, and broker art sales / buying / licensing.
  • Leeds Metropolitan University - Graphiste

    2013 - 2013 Layout the regional sustainable tourism situation reports of the Caribbean, Asia-Pacific and southern Africa regions, in English, French and Spanish based on the English versions, to facilitate the launching of a report series in English by the Global Partnership for Sustainable Tourism potentially entitled, “Advancing Sustainable Tourism: Regional Progress Reports”, in accordance with the UN Graphic Charter and the Branding Guidelines of the Global Partnership.
  • BuzzChina - Graphiste/Directrice artistique junior

    2012 - 2013 Responsible for designing ads, Outdoor/Indoor media, brochures, Print Production, Key Vision, conception of TV production, making sure the client's marketing materials are visually engaging and the selling message is clear.
  • UP4 - Graphiste Freelance

    2012 - 2012 Création des sliders pour le nouveau site
  • Organisation des Nations Unies - Paris - Graphiste Freelance

    2012 - 2012 Réalisation de branding guidelines et design de supports de communication du « parternariat mondial pour le tourisme durable » pour le programme des nations unies pour l’environnement.
  • Adhoc design - Graphiste stagiaire

    PARIS 2011 - 2011 Réalisation du packaging pour les comptes Intermarché, Shneider’s. Création du logotype et des éléments visuels (stylo, cahier)
  • UP4 - Graphiste Freelance

    2011 - 2011 Réalisation des éléments graphiques du site internet
    et de la vidéo promotionnelle. Design et mise en page : cartes d’invitation, cartes de visite, flyers, stickers, dossiers de presse, t-shirts...


  • École Intuit Lab (Paris)

    Paris 2011 - 2012 BAC+4
  • ECV Paris (Paris)

    Paris 2010 - 2011 Licence 3
  • Ecole D'Art Maryse Eloy

    Paris 2009 - 2010 Licence 2
  • Université D’Aéronautique Et D’Astronautique De Pékin (Beijing)

    Beijing 2003 - 2007 Licence (Bac+4 chinois)

    Design Artistique