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Marianne GUERRINI

PARIS

En résumé

Mes compétences :
Luxury
PR
Communication
Vente
Gemmologie
Joaillerie

Entreprises

  • Chaumet - International press and public relations assistant

    PARIS 2012 - maintenant
  • Swarovski - International PR assistant

    Paris 2011 - 2012 ● Coordination of international Press Relations:
    monitoring and organizing press presentation/collection launches for each local markets, development of guidelines and advisory on strategic axis for local PRs, follow-up of translations and proof reads for press tools
    ● International Bloggers approach:
    setting-up and management of the online platform dedicated to worldwide fashion bloggers, monitoring of local PRs blogs list and approach strategy (events & appointments)
    ● Showroom management and press shopping
    ● Internal communication : setting-up of Paris office internal newsletter
    ● Development of Press planning calendar
  • Les Néréides UK - Showroom Assistant Manager

    2010 - 2011 ● Retail: sales technique, back office, team management
    ● Merchandising: thematic displays
    ● Wholesale: Clients meetings and orders follow up
    ● Public relations: London Fashion week stand, help in setting-up events in store (opening, sample sales)
    ● Medias Relations: development of Press Relations, online communication (drafting and spread of press release)
  • Institut Lumière - Communication officer

    2008 - 2009 ● Public relations: specials guests management (transportation, accommodation and seating), regular basis
    reports of our activities to institutional partners
    ● Promotion: planning marketing partnerships
    ● Media Relations: drafting press release, mailings, database management, assisting with press enquiries
    ● Internal Communication
    ● Support to the communication Director: handling calls, emails and agenda
  • Agence Clair de Lune - Press Attaché junior

    Vannes 2008 - 2008 ● Drafting press books and press releases
    ● Monitoring medias alerts, elaboration of press review
    ● Setting-up press trips for wine account (Crozes Hermitage)
    ● Day to day press contacts, mailing

Formations

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