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Marie SAUMONT-GILLET

BRUSSELS

En résumé

My objective is to work with passion at a strategic position in sales & marketing and within a multicultural environment that fits my social values. I love nothing more than to persuade, motivate and gather people around projects, ideas and values.

As a Sales & Marketing/Communication professional, I have an experience of 8 years, among which I:
1. Managed a sales department and team of 4 people;
2. Was responsible for whole offline marketing campaigns, POS material and store signage as well as the coordination of the online campaigns;
3. Organized events and implemented marketing & fundraising solutions for an NGO, promoting ideas of sustainable development for a world without poverty;
4. Executed sales promotion projects for customers.

Main Strengths:
• Leadership / team management
• Excellent sales & negotiation skills
• Excellent relationship skills
• Customer satisfaction
• Creativity & forward thinking
• Results-oriented & problem solver
• Pedagogical skills
• Language skills: native french, bilingual english, notions of flemish, german, spanish & japanese

Mes compétences :
Customer Relations
Budget management
Advertising & Promotion
Brand awareness
Marketing strategy
Negotiation
Events management
Sales
Public relations

Entreprises

  • Shurgard Self-storage - Marketing Manager

    2011 - maintenant Challenges:
    • Defined an effective media mix on the main market of FRANCE (56 points of sale), and temporarily for the UK as the most competitive one (23 points of sale), in order to increase occupancy and demand.
    • Increased brand awareness on markets where competition is growing and the concept of self-storage not yet well known and understood.

    Actions:
    Media planning and implementation of online/offline marketing campaigns (incl. Directories):
    • Developed close collaborations with the 8 regional managers and the market manager in order to align the strategy to local customer needs. Implemented local store communications and directional signage to each catchment area. Led a geo-marketing project at a European level on customer behavior.
    • Improved campaign efficiency by maximizing advertising plan and impact with a lower budget (France average: €1M/year). Launched a new store opening campaign in 2009.

    Results:
    • Increased brand awareness (+9% in 2011)
    • Higher sales (in 2012: +63% rented units, +41% walk inquiries, +6% move-ins).

  • HOPE International Development Agency - Marketing Coordinator - Membership and HOPE Talks

    2009 - 2010 Challenges:
    • Adapted marketing techniques to the promotion of ideas and values.
    • Spread into the Japanese population the concept of donation and individual generosity (vs. govt).

    Actions:
    Corporate and brand marketing:
    • Designed and created flyers and brochures.
    • Raised brand awareness and worked on a new logo for the 10-Year Anniversary of HOPE-JP.
    • Organized fundraising events: HOPE at the Hilton Week (regional responsibility), HOPE Talks, etc.
    • Public relations and global education on sustainable development, CSR, clean water, microfinance…
    • Started a business plan for a HOPE Café project (itinerant café-bus).

    Results:
    • 100 new members in 2 years.

  • Shurgard Self-Stockage - Marketing Manager

    2008 - 2009 - Définition et présentation du plan marketing & communication 2009
    - Gestion et mise en oeuvre des budgets marketing & communication pour la France: campagne de publicité, partenariats, site internet...
    - Marketing opérationnel: définition et mise en oeuvre de la signalétique des sites

  • Leroy Merlin (magasin de St Ouen) - Responsable du rayon Jardin

    2006 - 2008 Challenges:
    • Managed a team of 4 sales people and led it on the field with an entrepreneur’s spirit.
    • Optimized the store’s small surface with the right full mix of consumer products while keeping the stock close to 0.

    Actions:
    • Defined the sales action plans, followed-up on results and managed the budget of the department, buying from and negotiating with the suppliers I chose.
    • Focused my sales strategy on some sub-departments (garden furniture, decoration and plants), applying the motto of a department “full, clean and with prices” and improving the merchandising with creative products presentation.

    Results (Garden dept):
    • More turnover and cross selling of the focused sub-departments (Furniture: x14, cart +741%; Decoration: +12%; Plants: +32%, margin +39%) & increased customer traffic (Furniture +75% clients).
    • More radiant sales people who achieved more and gained in competences.

  • CPM Field Marketing - CHEF DE PROJETS

    Mont-Saint-Aignan 2005 - 2005 • Gestion et suivi des animations en grande distribution pour le compte de plusieurs marques : planification, recrutement et formation des animateurs, logistique, synthèse et analyse des résultats de l’opération.
    • Suivi d’une force de vente supplétive et gestion de la fin de mission : synthèse et analyse des résultats de la mission, recommandations au client.

  • CARRE ASSOCIATES - CHEF DE PROJETS

    2005 - 2005 Agence de conseil en communication et marketing opérationnel, spécialisée dans le Shopper Marketing => Mes missions: élaboration et suivi des dossiers clients/prospects, prise de brief, veille concurrentielle, benchmark, recommandations, opérations de marketing direct.

  • EMERALD - CUSTOMER RELATIONS EXECUTIVE

    Nova Scotia 2003 - 2003 Veille concurrentielle sur le marché de l'édition professionnelle en Grande Bretagne, mailings et relances téléphoniques aux abonnés.

Formations

Réseau

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