Mes compétences :
Experiential Marketing
Digital strategy
Marketing opérationnel
Community management
Brand management
Communication
Marketing stratégique
Entreprises
Lenôtre
- Community Manager
Paris2013 - maintenant- Formulation and implementation of the brand strategy for social media: Facebook, Twitter, Pinterest, Instagram
- Daily management of the brand social networks: production of content and management of the relationships with the brand community
- Brand content and storytelling strategies
- Competitive and market intelligence, benchmark, consumer insights
- Project management: Facebook application
- Participation in the development of the global webmarketing strategy
Michelin
- Footwear Program Marketing Assistant
FERRAND2013 - 2013- Strategic marketing: analysis and benchmark of competitors' approach to brand extension
- Co-branding strategy: market studies and strategic recommendations
- Brand management: product naming and product branding research and recommendations
- Delivery of brand management and marketing-related chapters of the company five year strategic plan presented to the Main Board of the Group
Havas
- Copywriter Assistant
Suresnes2012 - 2012- Project management (DIABEO) - Client : Sanofi Diabète
- Redaction of communication tools - Client : Sanofi Diabète, Bayer
- Referencing and revision process - Clients : Sanofi, Bayer, Bledina
- Design and redaction of story board - Client : Sanofi Diabète
MILY KADZ, Artists Management, Production & Content
- Production Assisant
2012 - 2012- Follow-up and production of the 3-day event ‘‘La Radio'' - Clients : Ministère de la Culture and EURO RSCG C&O
- Shoots Production - Clients : JC De Castelbajac, The Cobrasnake, S. Tellier, M. César
- International Class: education and assignments in English
- Professional Contests : webmarketing, ecommerce and digital strategy (Clients: Moscot, English Wine Week, Accor)
- Digital Communication, Strategic Planning, Global Marketing and Communication, International Media, Corporate Communication
ISCOM (Paris)
Paris2012 - 2013Licence
Global Brand Communication - Marketing, Brand Management, Global Communication, Digital Communication, Direct Marketing, Internal Communication, Media, Out-of-Home, Creative Copy writing, Media Economics, Event, Advertising, Public Performance, Sponsoring, Fabrication