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Marion LOTITO

Courbevoie

En résumé

Certification Google Adwords - mars 2015 - mars 2016
Certification Hubspot Inbound Marketing - février 2015 - mars 2016

Mes compétences :
Webmarketing
Web analytics
Référencement
Google analytics
Google Adwords
Marketing direct
Communication
Réseaux sociaux

Entreprises

  • EY (Ernst & Young) - Community Manager / Webmaster

    Courbevoie 2015 - maintenant

  • Groupe SEB - Assistante webmarketing

    Vernon 2013 - 2014 The Groupe Seb is the world leader in Small Household Equipment with a large portfolio of 24 international brands (Tefal, Moulinex, Krups, Rowenta)

    I was in charge of the following website : www.lefoodle.com, created by SEB.

    - daily management of the website

    - community management : creation and management of various contents and management of the different social networking websites (Facebook, Pinterest...)

    - benchmarking the food sector and the connected objects

    - weekly and monthly reportings of the various KPI of the website and social networks with the different webanalytics tools (Google Analytics, Qlikview, Google Adwords ...)

    - Direct marketing (newsletters, CRM strategy)

  • Junru wine - Assistante marketing

    2013 - 2013 Wine Junru is a company which imports foreign wines in China

    From the perspective of a business development, I was in charge of :

    - The creation of a database of potential customers (including restaurants and hotels)

    - The creation of communication tools such as a leaflet introducing our products

  • Johnson & Johnson - Study project

    New Brunswick 2011 - 2012 Johnson & Johnson is a multinational medical devices, pharmaceutical and consumer packaged goods. It owns several brands such as Neutrogena, Le Petit Marsellais...

    Study project for Johnson & Johnson Santé Beauté France for its products in the mass market.

    Analysis and impact of the facing supports on the consumers and the distributors in the mass market.

    - Ground-plan

    - Consumers and distributors interviews

    - Consumers behavior in the shelves

  • Mycontemporary - Assistante marketing

    2011 - 2011 I was in charge of the marketing of the following website : www.mycontemporary.com

    - Creation of communication solutions for contemporary artists

    - Creation of contents on the Internet (SEM)

    - Reporting and analysis of the various KPI of the website and social networks with the different webanalytics tools (Google Analytics, Xiti...)

  • JTEKT - Assistante communication interne

    IRIGNY 2010 - 2010 JTEKT is a worldwide company specialized in the field of automotive equipment

    - Creation of a communication plan introducing the new projects

    - Creation of communication tools

Formations

Réseau

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