• Conducted a competition monitoring study for a Global Fortune 500 company in 11 countries around the world, including all the BRIC countries.
• Collaborated with the selected 3rd-party market research agency to increase data quality and ensure timely delivery.
• Developed the structure and format of the analysis for presentation to local country management.
• Led a team of 3 people to carry out the analysis for each individual country.
• As a result, client expanded the project scope with an additional 18 European countries.
Carlisle GmbH
- Senior Associate
2011 - 2012Frankfurt-am-Main. Germany
• Identified an inconsistent pricing strategy in Northern Europe for a leading automotive manufacturer.
• Analyzed and modeled the issues in the various distribution channels.
• Outlined high-level options with an upward potential of €4M in additional yearly revenue.
• Study resulted in a follow-up project to fix the issues identified.
Independant
- Strategy Consultant
2009 - 2011• Provided marketing and pricing insights for the development of the new product of an internet-database start-up.
• Identified key story-points and competitive advantages, in order to build communication and pricing strategies and grow new corporate partnerships.
• Developed, established and implemented a new methodology providing long term supply chain strategic guidance for a Fortune 500 company in order to guarantee sustainability of business turnaround.
• Identified a total of $15M in quick wins and medium term savings.
ESSEC Business School
- Professor
CERGY2009 - maintenantParis, France
• Diagnosed a lack of understanding of the consulting industry as a hurdle for students’ employment rate at strategy consultancies.
• Created and hosted a class aiming at increasing the students’ analysis and presentation skills, using real-life case studies.
• Designed a role-play format and leveraged alumni network in order to enhance students’ knowledge of the dynamics within consulting.
• Class resulted in a significant increase in successful placements in consultancies worldwide as well as a 85%+ student satisfaction rate for 4 terms in a row.
Carlisle GmbH
- Associate
2008 - 2009Frankfurt-am-Main, Germany
• Identified an inappropriate pricing strategy as one of the primary root of performance degradation for a leading heavy equipment manufacturer.
• Developed a full infrastructure for segmentation /pricing working directly with executive management.
• Repriced less competitive items using techniques customized to the client’s needs, resulting in additional sales of €8M in the first year.
• Approached Tafel, a major non-profit organization providing extremely low-cost food to families living below the poverty line, as the first client of Carlisle’s newly built European pro bono practice.
• Managed financial and operational process audits for different branches to determine sources of resource waste and operational bottlenecks.
• Delivered individualized report cards and recommended potential projects that would increase Tafel’s efficiency with limited financial investment.
• Highlighted fragmentation of knowledge and lack of access to previous Carlisle work as a major pain point.
• Initiated consolidation and upgrade of the existing knowledge system by programming search algorithms with user-friendly interface and synchronization module.
• Automated the retrieval of work products based on required criteria, allowing the generation of customized sales decks.
Magenta
- Marketing and Communications Consultant
2008 - 2008Boutique creative agency
Paris, France
• Tapped by a builder of network infrastructure to assess effectiveness of company marketing concepts.
• Identified key messages and competitive advantages in order to develop a stronger communication strategy.
• Equipped the client with the contemporary best-in-class marketing techniques, resulting in increasing company brand value.
Hewlett-Packard
- Junior Product Manager
Les Ulis2007 - 2008Issy-les-Moulineaux, France
Professional thesis: "How to achieve margin objectives in a technology driven market? The HP IPG example"
• Managed a third-party vendor to develop a digital tool, automating the creation of customized sales presentation materials for key corporate accounts.
• Implemented across all of French sales force, which markedly increased the volume and effectiveness of corporate visits.
• Involved on a recurring basis with sales channel feedback and analysis of projected price elasticity for multiple products, in order to determine marketing approaches. Each quarterly sales target was met during this time.
BMW
- Intern
Munich2005 - 2005R&D Center, Munich, Germany
• Tasked to develop an automation solution for the design process step of including technical specification elements into existing computer-aided design drawings.
• Programmed a computerized link and search functions between the relevant databases and design program, reducing the process step from seven days to one half of a day.
Ford Motor Company
- Intern
Paris2003 - 2003
Formations
Thunderbird, The American Graduate School Of International Management (Glendale, Arizona)
Glendale, Arizona2007 - 2007Strategy, Marketing, Business Development
Glendale, AZ, USA
ESSEC Business School (Cergy Pontoise)
Cergy Pontoise2006 - 2007M.S. SMIB
Strategy, Marketing, Business Development - Paris, France
2006 - 2007Strategy, Marketing, Business Development
Paris, France
Institut National Des Sciences Appliquées (Villeurbanne)
