Mohamed AMMAR


En résumé

22 years of international experience in the marketing field in Europe, North Africa and now Africa. Marketing strategy & communication specialist. Also work for the World Bank, with projects with the WHO.
Experiences as Director, Manager, Consultant in many fields with a good vision and a display cultural adaptability.
Today more oriented to the African Continent with International ONG's and Intergovernmental organizations.

Specialties: Marketing strategy
Communication specialist
Planning Strategy
Advertising 360°

Mes compétences :
Planning stratégique
Marketing stratégique


  • Communication International Expert - Communication International Expert

    2008 - maintenant Strategical Missions in Communication for NGO in North Africa and Africa. World Bank, IDA, WHO, EITI, Friedrich Naumann Foundation...
  • EIIC Algeria - Marketing and Communication Manager

    2007 - 2008 Establishing the marketing department, hiring the starting team (6 people), defining the marketing strategy and the budgets for all the projects (20 million Euros)
    Relationship with the Algerian government (ministries & public authorities), PR & crisis management, strategic planning...
  • Ma.o - Gerant

    2003 - 2007
  • Artishow - General Manager

    DERVAL 2000 - 2003
  • Communication Consultant - Independant

    1997 - 2000 Designing & developing ATL & BTL campaigns
    Main customers in Tunisia
  • Philips Whirlpool/ ICI Valentine - Marketing Manager

    1995 - 1997 Managing the communication & the marketing of 3 brands (Philips Whirlpool, ICI Valentine and Polisan)
    Defining the strategy and the budgets for the 3 brands (global marketing budget of 500,000 )
  • Nelson McCann-Erickson - Art Director

    1994 - 1995 Managing the agency customers portfolio
    Main customers:
    l'Oréal, Nestlé, Astrée Insurance, ATB Bank...
  • Senzo Conseil. Paris - Creative Director Associé

    1990 - 1994 PR agency specialized in the movie industry

    Organizing pre-release screening on campuses. Launching a cinema magazine distributed
    on university campuses.



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