Mes compétences :
Marketing
COMMUNICATION
Gestion de projet
Presse
Mode
Entreprises
Yves Saint Laurent
- BRAND IMAGE PROJECT MANAGER
Paris2014 - 2014Coordination of images production intended to be part of the media campaigns designed for the French and international markets.
Advertising campaigns:
Fragrances : « La Nuit de l’Homme », « l’Homme Sport », « Manifesto »,« l’Eclat », and launching of « L’homme » campaign
Make-up : «Couture Palette, ToucheEclat»,« Kiss and Blush», «Vernis à Lèvre»
Caress: « Or Rouge »
Images production for promotional boxes
Allocated budget to manage: 100 000€
L'Oréal Luxe
- MULTI BRAND MEDIA COORDINATOR (RETAIL DEPATMENT)
PARIS2013 - 2013Implementation of commercial campaign : summer sales promotions
Performance analysis of the animations (generated traffic, turnover..)
Conception and insertion of advertising spacesin specialized press publications (Duty Free, TallinkSilja…)
Allocated budget to manage: 10 000€
NicoandCo
- EVENTS PROJECT MANAGER
2012 - 2012
Organization of the party " The ambassadors " on the theme of THE CHAOS 2099
Upstream:
Research for places, partners and for animations
Contact journalists and editorial staffs to communicate on the event
Managements of the registrations ( 4 500 subscribers)
Downstream:
Realization press releases, newsletters and press kits
Evaluation of the fallout
Coordination of the brunch in the "Chalet des Iles" organized every Sunday from June till September: management of providers.
Lagardère
- PROJECT MANAGER ASSISTANT - MAGAZINE ELLE
PARIS2011 - 2011Implementation of a game competition on the site ELLE.FR for the release of the Olympus Pen Mini (registered: 500 - Winners: 3).
Coordination of shooting photos models and still lives
Conception and insertion of press releases for the following magazines: ELLE, ELLE A TABLE, ELLE DECO, ELLE.fr, Version Femina
Preparation of comprehensive advertising strategy recommendations: TV, radio, press, internet
