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Nathalie PIERRON

Bois-Colombes

En résumé

Constant evolution in an international & multicultural environment (working language in english)

+15 years of Communication experience (external, internal, public affairs)
10 years of Marketing experience (operational, customer relationship)
5 years of Commercial experience (account management)

Professional background in the automotive industry, in the organization of worldwide trade fairs and in Banking-Insurance industry

Mes compétences :
Organisation d'évènements
Relation clients
Curieuse d'esprit
Chargé de clientèle
Relations publiques
Communication
Marketing opérationnel
Gestion de projets internationaux
Communication externe
Marketing relationnel
Coordination de projets
Evénementiel

Entreprises

  • Coface - Group Key Clients Satisfaction & Quality Manager, Coface Global Solutions

    Bois-Colombes 2013 - maintenant Group Commercial Department
    My main tasks are focused on:
    - Key Clients satisfaction & dedicated services
    - Quality management
    - Worldwide Key Clients and brokers surveys (implement, follow up, results, analysis and action plans
    - Internal & External Communication (organize and create events, brochures, newsletters, websites, social media…)
    - Global Project management (define, coordinate, implement rules, processes, guidelines and follow up)
    - Support and lead regions (KPIs, monitoring, reporting & training)
    - Development on the Coface Global Solutions offer and organization

  • Coface - Responsable Relation Clients

    Bois-Colombes 2011 - 2012 - Customers and prospects Segmentation: in charge of the project (coordinate, organize working groups, deliverables and implement commercial services)
    - Monthly follow up of renewals
    - Create CRM rules with implementation and follow up
    - Key Performance Indicators reporting from Coface entities
    - Clients et Brokers satisfaction surveys: questionnaires, analysis and action plans

  • Coface - Responsable Evénements

    Bois-Colombes 2006 - 2010 -Led the organization, coordination and implementation of 25 events
    -Created and tracked tools to ensure reach and ROI (e-mailings, newsletters, invitations, promotional tools…)
    -Developed and enhanced Coface’s image through events such as the Coface Country Risk Conference (1400 persons), VIP events for the Top 50 clients and brokers, press conference…and with developing partnerships with media and institutional organizations
    -Negotiated with suppliers to ensure quality and cost targets were achieved
    -Managed a budget to remain within cost parameters for each event and project

  • Messe Frankfurt - Responsable Communication & Marketing

    2000 - 2006 To define and to implement the Communication & Maketing of Texworld Exhibition (International trade fairs for Fabrics), as follows:
    - Defined and implemented the Communication & Marketing strategy
    - Collaborated and partnered with exhibitors, partners, press and internal stakeholders
    - Organized events and promotional tools (conferences, trend forums, product launches, newsletters…)
    - Managed and tracked Media plans
    - Developed website architecture and topics in liaison with suppliers

  • Mack Trucks / Renault - Chargée de mission "100 ans"

    1999 - 2000 - Created and organized events for the celebration of Mack’s Centennial in the year 2000
    - Assistant campaign coordinator for the United Way campaign
    - Managed and led worldwide projects for the Mack Trucks Centennial celebration for B to B and B to C targets

  • Renault - Assistante du chef de Projet '100 ans'

    Boulogne-Billancourt 1998 - 1998 - Organized and coordinated events and public relations for the Centennial and partnership with DisneyLand Paris
    - Developed promotional tools for international network activities

Formations

Pas de formation renseignée

Réseau

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