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Nicolas SZCZURKOWSKI

Issy-les-Moulineaux

Electionseuropéennes 2024

RETROUVEZ GRATUITEMENTLe résultat des européennes à Levallois-Perret ainsi que le résultat des européennes dans les Hauts-de-Seine.

En résumé

International Business leader with 16 years of experience in Business Development, Sales, Category Management, Trade Marketing, Marketing.
Expertise in defining and implementing strategies with a holistic and long term vision.
Dynamic, motivated by challenges, results driven, customer oriented and consumer focused mindset.
Fosters growth and challenges the status quo while leading teams across the organization and empowering people for success.

Mes compétences :
Category management
COMMERCE
Commerciale
Direction commerciale
GMS
Management
Marketing
Promotion
Textile
Trade marketing

Entreprises

  • Nestle Waters - SENIOR BUSINESS DEVELOPMENT MANAGER

    Issy-les-Moulineaux 2013 - maintenant Mission: Responsible for strategic business development and brand building for iconic global bottled water brands (Perrier, Vittel, Contrex) across Europe, working with Nestle Waters affiliates and with third party distributors. Develop Business Strategy and Market Prioritization models to optimize growth potential across the region. 101M€ NNS under responsibility

    • Strategy: Responsible for the brand strategy implementation (Retail & On-premise). FBU steering committee member since November 2015
    • Business development: Support the relaunch of the Perrier brand in the U.K and Germany. Support double digit growth in Eastern Europe. Coordination with marketing department, factories, supply chain and legal
    • Sales Management: Accountable for global P&L; management of 10 external distributors and 4 affiliates
    • Trade Marketing implementation across Europe
    • Training: Engage and educate sales force on Nestlé Waters’ brands
    • Management: 1 Jr Business Development Manager

  • NESTLE WATERS - RESPONSABLE DEVELOPPEMENT ENSEIGNE

    Issy-les-Moulineaux 2009 - 2013 Mission: Developed and implemented category strategies delivering customer growth. Defined, planned, budgeted, set up and prioritized all commercial levers for each retailers (largest customer portfolio of Nestlé Waters) by applying customer, consumer and category insight.

    • Strategy: Recommended category range and developed tailor made customer merchandising strategy
    • Business development: Developed and presented Business and marketing reviews for customers
    • Negotiation: Participated in commercial agreements to gain advantage in negotiations for Nestlé Waters and developed consumer integrated business plans in collaboration with Key account managers
    • Budget management: Defined, budgeted, fine-tuned and negotiated appropriate promotional plan Managed and controlled a €22 million promotional budget

    Result : Category growth driven by Nestlé Waters for all accounts managed (1% average Market share increase per year above fixed target)

  • NESTLE WATERS - RESPONSABLE CATEGORY MANAGEMENT GMS

    Issy-les-Moulineaux 2007 - 2009 Mission: Identified insights and drove category strategies and initiatives in order to improve efficiency, to strengthen Nestle Waters position within retail channel.

    • Strategy : Defined assortment priorities, recommended and implemented new strategy with a clear focus on mix promotion & advertising
    • Business development: Took marketing brand plans and turning them into channel category plans.
    • Business development : Analyzed gaps and established appropriate tools for sales representative in order to improve sales (planned against out of stock, managed display presentation, promotional guidelines, promotional efficiency tool, …)

  • DBApparel - BRAND MANAGER

    Paris 2003 - 2004 Mission: Responsible for the Men’s underwear P&L, strategic marketing plan, and NPD.

    • Relaunch plan based on a new product positioning focused on multipacks
    • Defined and set up Media plan for French market
    • Drove price policy
    • Managed one junior product manager

  • DBApparel - TRADE MARKETING MANAGER

    Paris 2003 - 2007 •Mission: Development of a trade promotional plan with key customers and channels from conception to implementation

    • Defined promotional strategy and consumer offers guidelines for categories managed
    • Led development of promotional displays and promotional packagings
    • Set up innovative CRM program (web, consumer magazine, media, partnerships with Apple, Nivéa, Universal Music)
    • Managed a €3.5 million promotional budget
    • Day to day management of 3 direct reports

    Awards : Grand prix Stratégies évènement hors média, Popaï Award, Oscars de l’emballage

  • DBApparel - BUSINESS PLANNING INTERNATIONAL : ASSISTANT PUIS RESPONSABLE

    Paris 2001 - 2003 - Elaboration des prévisions de ventes internationales en collaboration avec les filiales

    - Etude du plan de production, analyse des retards et allocation du disponible

    - Ecoulement des excédents de production sur le marché international

    - Management d’un cadre

  • DBApparel - MERCHANDISING : ASSISTANT RESPONSABLE MERCHANDISING ENSEIGNES GMS (STAGE 1 AN)

    Paris 2000 - 2001 - Etude des relevés de linéaires et des suivis de négociations

    - Elaboration avec les CCN de dossiers merchandising pour les négociations en centrale

    - Réalisation de la partie merchandising du book de vente

  • ORANGINA - CHEF DE SECTEUR ORANGINA (STAGE 5 MOIS)

    1999 - 1999 • Référencement de nouveaux produits (Les givrés) et des formats d’été

    • Négociation de linéaire (Augmentation de la PdL et réimplantations)

    • Négociation et mise en place d’actions promotionnelles.

Formations

Réseau

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