Mes compétences :
Evénementiel
Stratégie de communication
Communication
Vente B2B
marketing digital
Entreprises
Iveco
- Pre-Owned Manager - Africa & Middle East
Vénissieux 2016 - maintenant- Business development of used vehicles brand (OK Trucks) in Africa & Middle East
- Development of new partnerships with AME dealers and traders to increase running park in key markets
- Sales development in other "Export" markets (Myanmar, Vietnam, Thaïland...)
Iveco
- Brand management & Digital Marketing
Vénissieux 2013 - 2016- Definition and management of the communication strategy
- Digital strategy manager : Websites, Mobile applications Web tools and Google campaigns
- Management, creation and development of digital marketing tools
- Community management on social media
- Actions on brand image reinforcement (Iveco & French network)
- Definition and management of the Media and Digital Market budget
Iveco
- Sales export & Marketing - Used vehicles
Vénissieux 2010 - 2012- Export Clients portfolio management : Bus & Trucks (Europe & Africa/Middle-East)
- Definition, negotiation and management of Marketing Budget Used Bus & Trucks
- Implementation Value creation strategy Used Vehicles Brand
- Definition and implementation of Marketing Strategy
- Project Management: launching and managing website Iveco-used.fr
- Online and print marketing campaigns
- Organization of internal and public events
- Creation of Communication Tools dealer network
- Market studies, sales analysis
- Working languages: English, Italian, Arabic and French
Mike Sweetman
- Marketing Assistant & M.O Responsible
2009 - 2009- Creation of ready-to-wear and beachwear seasonal catalogues
- Responsible for Mike Sweetman’s implementation at the Galeries Lafayette
- Launching of loyalty and sponsorship campaigns
- Management of the communication through the Facebook page of the brand
- SWOT/TRECS Marketing Analysis and sale statistics calculations
- Mail Order (M.O.) Responsible
LOUIS VUITTON
- Salesman
Paris2008 - 2008- Client relations : Reception, listening, comprehension and gaining loyalty
- Layout and Merchandising
- Stocks management, use of software RMS
- Performance of 99/100 at the Mystery Shopper test
