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Pierre CASTA

VALLADOLID

En résumé

Manager d' équipes techniques et commerciales, je suis actuellement Directeur technique d'une coopérative réalisant l'appro et ventes de semences, engrais, fourrages et phytos encadrant cinq personnes.

Mes compétences :
Prospection
Budget
Sales
Management
Brand development

Entreprises

  • Cooperativa Agrícola Regional - Directeur Technique

    2013 - maintenant
  • INSTITUTO TECNOLÓGICO AGRARIO DE CASTILLA Y LEÓN - AGRONOMIST

    2003 - 2013 I am working as an agronomist (Permanent Contract) in several research projects such as: Precision Agriculture Project (as coordinator), Irrigated and rainfed production in conservation tillage systems, Digital mapping of soil horizons of Castile and León (1/400-250.000), etc...
  • GRATECAP S.A. - REGIONAL SALES MANAGER

    1997 - 2003 I made the following job:
    - Prospecting for distributors from Galicia to Catalonia,
    - Recruiting, training and managing sales representatives up to four in 2002.
    - Coordinator of the budget and in charge of the sales representatives and distributors’ goals.
    - Animation of the distributors’ network: product positioning, launch campaigns, meetings of brand promotion, etc...
    - Product selection and trade conditions by area after the approval of the Commercial Manager.
    - Research, development and launch of new products for extensive crops.
    - In charge of the commercial team profitability, distributors’ credit lines and recoveries.
    Results:
    - Settlement and expansion of a new brand in the Spanish market,
    - Strengthening of a network of more than 40 distributors,
    - In 2000, the brand took off with a growth of 60 percent vs. the previous year and reached the equilibrium point.
    - Cohesiveness and efficiency of the commercial team.
  • FERTIBLEND S.L. - MANAGER

    1993 - 1997 Manager and administrator of an agricultural factory producing and selling bulk blending fertilizers and selling nitrogen fertilizers.
    Results:
    - Increasing the invoice in 15 % per year until 1996 to reach half million €.
    - Reduction of the unpaid bills to less than 1% of the sales.
  • SUMCOOP S.A. - SALESMAN

    1991 - 1993
  • CIRAD - AGRONOMIST

    Paris 1984 - 1990

Formations

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