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Pierre-Jean QUENARDEL

Paris

En résumé

Mes compétences :
Marketing opérationnel
Iwork
Management de projet
Commercial
Communication
Marketing
Microsoft office
Internet
Jeu vidéo
Web analytics
Jeu en ligne
Google analytics
Marketing produit
Webmarketing
Flurry

Entreprises

  • France Télévisions - In charge of Marketing Development Junior - Digital Games Department

    Paris 2014 - 2014 • Operational management of two online games in collaboration with games development studios :
    → Project management
    → Marketing
    → Communication
    → Technical management

    • Involvement in designing gameplays, pricing and communication for several games both online and mobile

    • Involvement in the creation of a complex strategic plan to improve players retention and commitment

    • In charge of the monthly reporting (data collection, analysis, report writing) of the France Télévisions games department

    • Responsible for the publication on france2.fr/jeux sites france3.fr/jeux and france4.fr/jeux

    • Carrying out studies (benchmarks, monetization, monitoring, etc.)
  • Champagne Deutz - Marketing and Commercial Assistant

    2013 - 2013 ➢ Marketing

    • Development of the prices intelligence unit :
    → Using an advanced monitoring platform
    → Internet monitoring
    → Reporting Data

    • Competitive intelligence :
    → Performance analysis of brands on the champagne and wines markets
    → Monitoring the competition
    → Carrying out studies on market trends and brands visibility

    • Redesign of the House presentation

    ➢ Commercial

    • Creation of the presentation for the biannual sales meeting with the Direction :
    → Data Analysis
    → Results of business transactions
    → Sales force motivation

    • Involvement in creating commercial actions and responsible of designing visuals
    • Operational support to sales force

    ➢ Communication and PR

    • Involvement in improving visibility on social networks
    • Press Releases editing
    • Participation in events organized by the House
  • Peretti Communications - PR Assistant

    2011 - 2011 Missions :
    → Managed client portfolios
    → Local market research of Champagne
    → Update the database of articles published in magazines about the company's customers
    → Writing articles and reports
    → Design press release

    • Creation of a project in connection with the International Committee of Champagne Wine (CIVC) :
    → Designing a mobile and tablet application

Formations

Réseau