Mes compétences :
Analytical skills
Data Processing
Data mining
Business analysis
Segmentation for strategic campaigns
Business Analytics
Marketing direct
Entreprises
Groupe Pierre et Vacances-Centerparcs
- Database Analyst
2011 - maintenantManage the scoring and the segmentation in the Database
Propose and Develop new models in order to improve the client relationship and the Marketing efficiency
Deliver expertise and insight on contact strategies and life time customer value strategies at group and brand level
Evaluate and realise reports on-line/off-line Marketing activities
Optimise and evaluate Direct Marketing campaigns
Communicate finding and insight to senior management and within the marketing team.
Participate actively to the Consumers Analysis and support the implementation of the Group CRM Strategy
Mintel International
- Market Research Analyst
Paris2011 - 2011Researched specific markets across french speaking countries specifically on the market size, market segmentation, market shares brand shares, key players and forecasts for each market.
Provided insight and opinion into the markets.
Found quality, timely and reliable data.
Established and maintained excellent working relationships with contacts within research sources.
London Marketing Services
- Sales executive
2007 - 2007Face to face selling to consumers and businesses of exclusive cosmetic goods.
Responsible for hitting field sales targets, reporting to my head of field sales and I was also responsible of my individual territory.
I built strong relationship with my customers and potential customers in order to establish customer loyalty
