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Solène MARCÉ

SHANGHAI

En résumé

Looking for job Marketing and Communication opportunities at Shanghai

Motivated and smiling, I do everything with seriousness and passion ! I am curious and love to discover and learn from things and people around me. I adapt easily to all situations and never let the stress overwhelm me.

I am a team player, problem solver and team success oriented !

Mes compétences :
Communication
Communication digital
Digital
Management
Marketing
Média
Media strategy
Social Media
Social Media Strategy
Strategy
Strategy Management

Entreprises

  • 8 Squared, Inc. - World Expo - Communication & Digital Strategy Manager

    2013 - maintenant

  • Unilever - Brand Manager Intern

    Rueil-Malmaison 2013 - 2013 Brand Equity:
    - Develop a digital activation including a website and a Facebook App
    - Coordinate the digital media plan
    - Organise a PR Event of 200 journalists

    Trade: Develop a cross-categorical in-store operation of visibility and promotion (develop POS Material, develop a Diagnostic Tool, set up promotional mechanism); Sell-Out = 17,2 million euros

    Business Monitoring: Draft monthly analysis for the French Market on Dove skin cleansing (tool: NIELSEN)

  • TBWA - BEING - International Strategic Planner Intern

    2011 - 2011 - Draft the strategic analysis to support communications strategies as well as the creative briefings developed at the agency
    - Marketing and communication Studies (trends, targets, communication activities, sectors ...)
    - Sector Surveillance, benchmarking
    - Participate in the drafting of recommendations to clients.

    Client portfolio: Vodka Absolut, Martell, P&G

  • L'Oréal - Division Produits de Luxe - BIOTHERM - Trade Marketing, Digital and CRM Project Manager Intern

    2011 - 2011 Trade Marketing: In charge of SEPHORA stores, Galleries Lafayette and Printemps: Develop and monitor trade operations of promotion in distributors’ stores: managing a budget of € 450,000 over six months to create the visual communication, materials produced and the logistics of each promotion

    Media: contribute to the implementation of "in-store traffic" strategies: develop partnerships (ex: event BIOTHERM in partnership with MY LITTLE Paris at the Palais Brongniart in Paris)

    Web: broadcast and update products / novelties on the distributing web sites. Follow and feed CRM tools (newsletter, emailing etc.)

  • BROZENGO - Commercial Project

    2008 - 2009 -Participate in the development of a digital start-up project
    -Participate in the design of the commercial strategy

  • NOSWELL - Co-Founder - Marketing & Communication manager

    2008 - 2008 - Set up a business, import and market a new product in France, register a brand, create a VI
    - Organize demos events and viral marketing (via internet and viral presence in schools and high schools)
    - PR management

Formations

Réseau

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