Menu

Souaade AGMIR

Levallois Perret

En résumé

3 expertises : Interactive Marketing, Advertising, Medias

Mes compétences :
Chef de produit
Conseil
Digital
Digital marketing
Internet
Marketing
Publicité

Entreprises

  • Starcom MediaVest Group - Director of Digital Media and Innovation

    Levallois Perret 2014 - maintenant Management of Digital Media departement (20 people)
    Development of Digital Innovation accross Media, Content and Technology (marketing, communication, economic model definition and business tracking)
    In charge of Mobile Development

  • Starcom MediaVest Group - Directrice Pôle Commercial Digital

    Levallois Perret 2012 - 2014 Definition and development of the digital action plan of the 2 Top SMG accounts: Procter & Gamble (25 brands) and Samsung
    Management of a digital team of 15 people
    Project development on brand content / digital integration and coordination with teams across media
    Management and development of digital gross margin

  • Carat - Consulting Director in charge of digital integrated operations

    2011 - 2011 New business focused on developing global on/off platforms focused on Digital Experience
    • Taking briefs, creating project teams, development of 360° communication strategies: on line (web sites, social media, display ...) and offline (operational marketing, events, traditional media …).
    Clients : Kronenbourg Breweries (Kronenbourg, 1664, Carlsberg, Grimbergen, Guinness), BEL cheese (Vache qui rit, Boursin, Kiri, Mini Babybel, Leerdammer ...), Maaf Insurance, Disney, Coca Cola France

  • Carat - Digital Account Director

    2008 - 2010 • Media consultant, development and management of 360° digital strategy (SEM, SEO, e-advertising, e-mailing, performance marketing, mobile marketing, community management) and creation of a portfolio of blue chip clients: Renault, Coca Cola France, MAAF, Kronenbourg Breweries and Fromageries BEL.
    • Internal coordination and regular client reporting / management of two Project Managers.
    • Results: Gross margin of € 2.8 million in 2009 / 2010 gross margin of € 3.5 million.
    Awards :
    Coca Cola: Grand Prize for digital marketing strategies for 2010 Fanta “Transformateur de voix”, Grand Prize Top Com 2010 for Coca Cola Kohop, Top Com Bronze Prize 2010 for Coca Cola Happiness Bottle.
    MAAF: Marketing Award, digital strategy category, for Maaf “Championnat de France des râleurs”.

  • Carat - Media Team Manager

    2006 - 2007 • Media consultant, web negotiating/purchasing (traditional media plan, framework agreements and special operations).
    • Management of 3 people handling Internet budgets.
    Clients: Renault, Johnson & Johnson, Boursorama

  • AOL - Chef de projet Marketing de l'offre - marketing régie Internet

    Neuilly sur Seine 2005 - 2006 Développement des opérations spéciales web
    Argumentaire et présentations régie

  • DDB Paris - Chef de marque

    2005 - 2005 Briefs créatifs, suivi et coordination de projet
    Communication de marque et communication produit pour le compte de Bouygues Telecom

Formations

Réseau

Annuaire des membres :