Digital Marketing, E-commerce And Sales Seasoned Executive with 20+ Years
Of International Experiences within CPG, Tech and Luxury Industries
Entreprises
LVMH
- Group Digital Director
Paris2011 - maintenantGlobal Chief Digital Officer (CDO) scope, enabling digital transformation of LVMH's 60+ brands (digital strategy, search engine marketing, site management, e-commerce and omnichannel initiatives, social media engagement, analytics, trainings, organization).
Microsoft
- Microsoft Advertising Director
Issy-les-Moulineaux.2008 - 2011Ran leading display sales house in France. Grew Microsoft Advertising sales house revenue, developed emerging ad solutions, drove advertiser/agency satisfaction
Microsoft
- MSN/Windows Live Marketing Director
Issy-les-Moulineaux.2004 - 2008Led marketing & PR strategy to grow audience engagement on MSN/Windows Live (leading portal, email and instant messaging services in France)
L'Oréal
- Global E-commerce Director
PARIS2001 - 2004Drove global internet strategy and development (France, UK, Germany, Belgium, US, Korea, Japan, Taiwan). 2004 sales: €25M. CCB-paris.com was ranked France's #2 site in 2003 user satisfaction benchmark
L'Oréal
- VP Marketing / USA
PARIS1998 - 2001Launched and developed direct marketing/e-commerce company in the USA
L'Oréal
- CRM Manager/ Loyalty programs
PARIS1996 - 1998Managed growth of French customer database and developed strategic marketing plans