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Tidiane ASSANTE

Nanterre

En résumé

Experienced executive with over 8 years of Business Development, marketing and strategic
achievements in leading companies across West Africa. High-performing leader able to inspire and manage
multicultural teams to achieve outstanding results. Open and clear communicator at all levels
with demonstrated business and strategic vision and disciplined execution.


Mes compétences :
Channel marketing

Entreprises

  • KIMBERLY CLARK - SENIOR CUSTOMER MANAGER

    Nanterre 2013 - maintenant
    More than doubled company sales revenue from $500,000 to $1.8 million in one year
    by leading a 360 degree marketing campaign in West Africa Francophone Countries.
    Ensured distributor business objectives were met and expanded existing partnerships
    through consultative sales approach focused on developing appropriate support to
    meet both client and company business goals.
    Successfully launched Huggies brand in Ghana, Senegal, Benin, Togo, and Cote
    D'Ivoire.
  • PZ cussons - Marketing manager

    2008 - 2013 Manage the strategic 5 year brand planning, development and execution of
    communication.
    Responsible for 40% of total Ghana Business.
    Directly manage 5 Flagship Brands (Imperial Leather, Carex , Cussons baby
    Developed and launched integrated media campaign to re-store brand growth Imperial Leather I created 4 TV commercials as well as radio
    Appointed as Regional Brand Leader for Africa for two Brands(Carex, Cussons Baby)
    Initiated a margin improvement initiative on Pharmaceutical that led to 15% incremental
    Gross Margin.
    Re-launched Cussons baby and got professional endorsement(Ghana Midwives
    association).

Formations

  • Lycée Scientifique De Yamoussoukro LSY (Yamoussoukro)

    Yamoussoukro 1996 - 1998 Math Physiques et Science Naturelles

Réseau

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