Trelise MANSFIELD

En résumé

Entreprises

• Capita - Marketing and Communications Executive

  London 2015 - 2015 • Ownership and management of social media platforms including Twitter, LinkedIn, YouTube and internal staff hub
  • New content generation for monthly topics including written and visual content, additionally optimized for use on social channels
  • Creation and distribution of monthly emails to subscribers via SalesForce
  • Paid online advertising including set up and management of Google Adwordsand LinkedIn Ads
  • Growth of subscribers/followers to microsite (CreateTomorrow.co.uk) and increase in overall interaction
  • Budgeting, campaign debriefing, event management, creation of marketing collateral, liaising with design and print team

• Comworth - Marketing and Communications Manager

  2014 - 2015 • Strategic marketing ranging from domestic product distribution to international service marketing
  • Internal and external communications
  • Facilitate and run the centralised marketing team, responsible for two junior staff
  • Maintenance of social media, multiple websites, Adwords & Analytics and online advertising
  • Acquisition of existing and new customers to multiple databases and maintenance of said databases
  • CRM system management, encompassing content creation and timeline planning
  • Implementation of the following initiatives (previously non-existent with the company):
  ◦ Campaign briefing and timeline process (agency style approach from an in-house team)
  ◦ Comprehensive scheduling and updating of marketing activities calendar

• Comworth - Marketing Coordinator

  2011 - 2014 • Creation of all sales marketing material
  • Design and distribute all internal and external communications (sales tools, presentations, newsletters, enewsletters, web banners, monthly promotions, end user direct mail, email campaigns)
  • Reseller and end user marketing (B2B and B2C)
  • End-to-end campaign management including idea generation, design, budgeting, liaising with external parties, follow up strategy, reporting and analyzing
  • Website creation, maintenance and content updating
  • Liaising with media buyers and web builders
  • Event management
  • Creating in-store point of sale material
  • Generating social media content (primarily blog articles and videos)

Formations

• Auckland University Of Technology

  Auckland 2008 - 2011 Bachelor of Communication Studies

Réseau

Pas de contact professionnel