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Ulas TOPAL

Saint-Laurent-Blangy

En résumé

13 years in International Business

Mes compétences :
Export
Management des ventes
Marketing
Industrie

Entreprises

  • VERTECH - CEO

    Saint-Laurent-Blangy 2015 - maintenant
  • VERTECH - DIRECTOR SALES & MARKETING

    Saint-Laurent-Blangy 2011 - 2015 Manage pre-sales field technical sales team members and leads support activities for the development and implementation of complex, and specialized products, applications, services, solutions.
    • Manage the Agents worldwide.
    • Provide/oversee pre-sales technical support in sales presentations and product demonstrations.
    • Direct the efforts of others in the achievement of the strategic and operational objectives of the group.
    • Manage the hiring, staffing and maintaining of a diverse and effective workforce.
    • Develop and execute sales, and identify opportunities for process improvements.
    • Ensure proposed solution meets the technical and business needs of the customer.
    • Estimate overall solution performance, and price for budgetary estimates.
    • Serve as thought leader and company subject matter expert on specific technical projects with customers.
    • May provide product and service feasibility analysis in support of sales efforts with sales representatives.
    Strategic Influence
    • Establish operational objectives for sales managers.
    • Implement policies and defines approach to strategy achievement for area managers.
    • Provide advices to the GM based on deep subject matter expertise.
    • Accountable for related performance objectives.
    • Initiate integrated business plans based on senior leadership strategy
    • Provide direction to Sales Engineering and Specialist area through the leadership of lower-level leaders.
    • Drive strategic Sales Engineering and Specialist plans and pipeline development.
    • Mentor less experienced leaders.
    • Consult with customer’s technical senior leadership.
    • Execute strategies to optimize effectiveness and productivity of sales engineering and specialist resources.
    • Create new opportunities for growth along the way.
  • VERTECH - AREA SALES MANAGER

    Saint-Laurent-Blangy 2010 - 2011 In charge of:
    Defining a strategy per key country and translate this into a detailed action plan,
    Managing and maintaining high quality and high level relationships with senior level customers executives
    Prepare sales proposal based on customer/prospect needs; negotiate pricing and agreements
    Expand existing business as well as to expand into new fields.

    For the following countries and region:
    China, Egypt, India, Iran, Malaysia, Middle East (UAE, Saudi Arabia, Qatar, Koweit), North Africa (Tunisia, Algeria, Marocco), Pakistan, Philippines, Russia, Thailand, Turkey, Vietnam

    Target:
    • Establish and implement short and long-term goals, objectives, policies and operating procedures
    • Research and develop strategies and plans to identify new market opportunities
    • Provide insight and vision on market trends and collaborate with other executives to plan, utilize, and apply the company’s competitive advantages
    • Build/maintain strong business relationships with senior level executives and with channel partners
    • Position the company as a Solutions-Provider and have good technical knowhow and understanding of clients’ needs
    • Conduct and / or participate in sales promotions, seminars, and trade shows
  • TIRSAN Treyler A.S. - AREA SALES MANAGER

    2009 - 2010 Export Manager at TIRSAN A.S. (500 people), Istanbul (Turkey).
    Semi-trailers sales

    Responsible for:
    Developing new markets.

    In charge of the following countries:
    France, Morocco, Algeria, Tunisia, Latvia, Lithunia.
  • S.M.T.C.L Shenyang Machine Tool Co. Ltd. - AREA SALES MANAGER

    2008 - 2009 Machine-tools sales in the Turkish market.

    In charge of:
    Developing the turkish market.
    Following the local representatives and Agents.
    Assure the marketing.
    Writing the quotes.
    Determine the prices in order to get more market share.
    Following the payment.

    Experience in China during 3 weeks (city: Shenyang)
  • CAGDAS MAKINA Ltd - EXPORT MANAGER

    2008 - 2008 Machine tools sector: decoiler, straightener and feeder.

    • Provide/oversee pre-sales technical support in sales presentations and product demonstrations.
    • Direct the efforts of others in the achievement of the strategic and operational objectives of the group.
    • Develop and execute sales, and identify opportunities for process improvements.
    • Ensure proposed solution meets the technical and business needs of the customer.
    • Estimate overall solution performance, and price for budgetary estimates.

    Strategic Influence
    • Establish operational objectives.
    • Implement policies
    • Initiate integrated business plans based on senior leadership strategy
    • Mentor less experienced leaders.
    • Consult with customer’s technical senior leadership.
    • Execute strategies to optimize effectiveness and productivity of sales
    • Create new opportunities for growth along the way.

    Market development for the following countries:
    Russia, Poland, Mexico and Europe.

    Marketing for some countries and creation of a multilingual catalogue.
    Organize the participation in some exhibitions: Russia, Poland and Germany.
  • SOLINE LINEARTECHNIK GmbH - AREA SALES MANAGER

    2002 - 2007 Sales components (ballscrews, rails, bearings...) for work-machines in Switzerland and France. Fairs organisation and participation in Switzerland and in France. We represented Chinese, Taïwanese and German companies.
  • SCHNEIDER ELECTRIC - MARKETING

    Rueil Malmaison 2000 - 2001 Market study for the European market in the aim to develop a new product : (positioning axis : linear motors and servo-motors) / Sales of electrical motors / Try to find new prospects at the Hannover fair. Study on the Middle East market and especially on the Turkish market

Formations

  • ESV

    Mulhouse 1999 - 2001 BAC +4

    2-year degree at Ecole de Spécialisation à la Vente en milieu industriel. These studies were taking in charge by Berger Lahr Positec (Schneider Electric Group).
  • IUT Besançon IUT GMP (Besancon)

    Besancon 1997 - 1999 DUT

    DUT (Bac+2), Mechanical Engineering; Mechanical; Conception, Physics, Mathematics, English, German
  • Lycée Hyacinthe Friant (Poligny)

    Poligny 1994 - 1997 Bac S

    High School Diploma (Baccalaureat Scientific), Mathematics, Physics, Biology, English, German

Réseau

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