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Vincent LEFEUBVRE

Paris

En résumé

Determined and team-player, I have been working on many different projects, enabling me to deal with business challenges, marketing and branding issues.

I'm currently working at Ogilvy & Mather Paris as a junior strategic planner until the end of February. I'm also looking for a job opportunity, starting from March 2013.

Please feel free to contact me for any kind of question or proposition you may have.

Mes compétences :
Publicité
Planning stratégique
Digital strategy
Branding
Advertising
Marketing strategy
Market research

Entreprises

  • Ogilvy Mather - Junior strategic planner

    Paris 2013 - 2013 PRINCE (LU - MONDELEZ), BRITISH AMERICAN TOBACCO (BAT), NESTLE CORPORATE WELLNESS, NEW BUSINESS
    client workshop organization ; research and studies ; brand, market and target analysis ; insight-generation ; creation of personas ; strategic recommandations ; pro-active briefs

  • Dentsu Aegis Network - Strategic planner

    2013 - maintenant

  • Freelance - Strategic planner

    2013 - 2013

  • Ogilvy Mather - Strategic planner assistant

    Paris 2012 - 2012 PRINCE (LU - MONDELEZ), DURACELL, NESTLE CORPORATE WELLNESS, EUROPCAR, NEW BUSINESS
    competitive review ; target analysis ; research ; executive summary ; active participation in the development of new brand, advertising, digital and shopper strategies.

  • Orange - France Télécom (Orange Lab) - Marketing manager assistant- Lob Audience & Advertising

    2011 - 2012 Orange Audience and Online Advertising division (LoB : Line of Business)
    Newsletter copywriting ; organization of the Orange booth for the MIPCOM and WEB11 exhibitions

  • Indiana - Copywriter

    2009 - 2010 DECATHLON, BANETTE, BLACK&DECKER, LUSTUCRU, PANZANI, LEADER PRICE, CREDIT AGRICOLE
    copywriting : TV commercials, radio spots, prints, posters, websites and e-mailing campaign

  • BeMore Lyon - Press Attaché

    2008 - 2009 CARREFOUR, VAL-CENIS VANOISE, LES KARELLIS (ski resorts in the Alps)
    copywriting: press release and complete press pack, monthly newsletters

  • SEV Communication - Project manager assistant

    2007 - 2008 Active participation in the development of strategic recomandations for local and national clients.

Formations

  • CELSA (Université Paris IV, La Sorbonne)

    Paris 2011 - 2012 Stratégie de Marque et Branding en Apprentissage

    Approche théorique des SIC, étude des marques, des stratégies marketing, de branding et de communication, analyse de tendances et méthodologies professionnelles.

  • Chichester College (Chichester West Sussex)

    Chichester West Sussex 2011 - 2011 Anglais courant, Anglais Business

    First Certificate in English (Cambridge Exam : en attente des résultats), TOEIC (score : 875)

  • Ecole Francaise Des Attachés De Presse

    Lyon 2008 - 2010 Communication des Entreprises

    Diplôme de l'EFAP certifié niveau II, équivalent Master 1

    Mémoire : «la création d’une société de production de films publicitaires et institutionnels en 3D» sous la direction de Mme Dominique Célestin

  • Pôle Supérieur Tertiaire Des Chartreux (Lyon)

    Lyon 2006 - 2008 BTS

    Communication des Entreprises

  • Lycée Saint Just

    Lyon 2002 - 2006 option anglais renforcé

Réseau

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