Mes compétences :
Communication
Marketing
Public Relation
Entreprises
ASCOTT Informatique
- Ingénieur d'affaires
maintenant
Medcom France
- Gérant
maintenant
ASCOTT Informatique
- Chargé d'affaires
1997 - maintenantA senior corporate communications counselor specialized in Public Relation and communication, experienced in major corporations and smaller entrepreneurial organizations.
1997 to present Director of Public Relations, Director of Public Affairs
ASCOTT Informatique,
Paris-La Défense, France
1979-1996 Public Relations Consultant, Golf Club of Lebanon-
Beirut-Lebanon
Languages: Fluent in English, French and Arabic
Walid SHAFII is a Europe-based public relations and corporate communications consultant. During his professional communications experience, he has designed programs and implemented tactics in virtually every facet of the communications business, including strategic planning, marketing communications, media relations, crisis communications, corporate donations and corporate sponsorships
He has worked at many levels and in various disciplines within the advertising and marketing professions
Today, Mr. SHAFII, among other tasks, advises senior management of corporations on the effectiveness of their in-house public relations departments, including staff assessments
Specifically, he examines an organization and devises a plan of action that would benefit the organization.
INTERPERSONAL BUSINESS COMMUNICATIONS
He participates in different executive development programs that enable managers to communicate better with other managers and with staff, within their own organizations and in meetings with clients, customers, and other stakeholders. These intensive programs are based on the kinds of communications actions and skills that are utilized face-to face interactions.
• TACTICAL DEVELOPMENT AND IMPLEMENTATION
In addition, he currently provides broad variety of Corporate Communications tactical development and implementation in the subsets of public relations
• Marketing Communications
• Public Affairs
• Community Relations
• Internal Communications
• Reputation Management
• Crisis Communications
• Media Relations
• Communications and Attitude Research, including public opinion surveys and focus groups
• Interpersonal Business Communications
• Creative Direction for Advertising
Prior to setting up his consultancy, Mr. SHAFII held progressively senior positions in both corporate communications departments and at public relations consulting firms.
A major part of this work includes developing and managing Projects
As Director of Public Affairs, he played a major role in the introduction of the company and its competitive long distance service in Europe, the Middle East and the United States.
