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Yannick VERRY

LYON

En résumé

• 9 years experience in multi-cultural environments & industries: tradeshows, events, tv & film.
• Both Management and Field experience in B2C & B2B scenarios.
• Hard working and conscientious, with excellent interpersonal skills.
• IT skills : HTML, PHP/MySQL, Photoshop, Premiere/AFX, Illustrator, SketchUp…
• Languages : French mother tongue, English fluent, Chinese HSK4

Mes compétences :
Mysql
Html
Php
Salesforce
CRM
Vantage
Lutron
Montage
Premiere
Sketchup
Illustrator
Photoshop
Gestion de Projet
Marketing
Offline
Online
SEO
SEM

Entreprises

  • VNU Exhibitions Asia - International Sales & Marketing Manager

    2013 - maintenant Currently in charge of events in the lifestyle segment (pets, travel).

    • Develop a marketing strategy focusing on our clients' clients.
    • Supervise content and layout of show websites, brochures, posters.
    • Supervise SEO, SEM, Social Networks management, Google Adwords/GDN campaigns.
    • Create editorial content for press, website, social media.
    • Develop partnerships with B2B media, associations, lobbies, competitive trade shows.
    • Develop conference program and recrut speakers/delegates.
    • Support & Develop opportunities for joint-venture with third-party organizations.
    • Lead the international sales team to achieve demanding targets (annual growth > 30%).
    • Develop the network of sales agent & country pavilions.
    • Active participation in the development and process tuning/testing of the company's new CRM system (Salesforce).
    • Defined and implemented the key elements (concept, milestones, key launching partners) for a rebranding of "Aquarama" show.

  • Sentiment-Hifi - Marketing Director

    2011 - 2013 Sentiment Hi-Fi is one of the the leading company in mainland China for house automation control and home audio-video integration. Official and exclusive distributor of many hi-quality to top-end home-theater brands, our mission is to bring the best audio & video experience to highly demanding customers.

    1. Technical design
    • Custom home-theater design : dedicated rooms, media rooms, living spaces...
    • Automation systems design, setup and programmation (Vantage, Redeye, Lutron, Control4...)

    2. Product line development.
    Building a coherent product line to cover our customers needs.
    • European brands manager and contact with new brands in Europe and USA for China distribution.

    3. Marketing & Communication
    • Development of company partnerships with interior designers, architects, audio-video brands.
    • Development of company website
    • Design of advertisements for Interior design / home / luxury magazines.
    • Design of company brochures and exhibition material.

  • Sunless Films - Owner, Producer, Director

    2010 - 2013 Creator and owner at Sunless Films/Editions, a Limited Liability Company gathering cross-media professionals for film and web production, publishing and distribution (DVD, bluray and VoD).

    • Technical, administrative and financial supervision.
    • Daily use of professional editing & authoring software.
    • Product specifications (booklets, content, navigation).
    • PR and distribution supervision.
    • Extra-features content creator.
    • Dealing with tight deadlines and heavy workload.
    • Manage teams from 2 to 10 persons.
    • Documentary films & web-documentaries production.
    • Live broadcasting on TV & web (concerts, conferences).
    • http://www.sunless-films.fr

  • French Consulate in Ho Chi Minh city - Audiovisual Attaché

    2008 - 2009 • TV & Cinema Business development : target marketing, customer intelligence, sales policies...
    • Market watch and competitive intelligence.
    • Coordination of Unifrance 2nd "French Film Panorama".
    • Coordination of 2nd Month of Pictures: Photography & Contemporary art installations : 20 artists, 4 galleries in HCMC.
    • In charge of films screenings in the Vietnamese center for cultural exchanges with France.

  • French Consulate in Shanghai - Audiovisual Project Manager

    2007 - 2008 • Cinema Business development : target marketing, customer and competitors intelligence...
    • Coordination of Crossing(s) 2007 Festival (3 months festival - cultural exchanges between China and France),
    • Setting up of first « Sleepless night » in Asia : Cross-arts event in Shanghai with chinese and french artists.
    • Survey and report on cinema habits in Shanghai.

Formations

Réseau

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