Yassine ABBAD


En résumé

Pas de description


  • Novartis - Brand Manager Specialty Care IHC

    RUEIL MALMAISON 2013 - maintenant
  • Unilever - Brand Manager Hair Care & Deodorant

    Rueil-Malmaison 2012 - 2013 - Building marketing strategy and marketing activities to support brands.
    - Managing launch/ relaunch plans and Identify opportunities for local business to drive growth
    - Leads multifunctional teams to execute the national brand plan in keys channels and achieve the brand objectives (Forecast, S&OP, KPI’s Analysis, …)
  • Unilever - Brand Manager Oral & Skin Care

    Rueil-Malmaison 2011 - 2012
  • Promasidor Djazair - Brand Marketing Manager

    2010 - 2011 - Setting up and monitoring of annual & promotional marketing plans, in coordination with the sales department.
    - Development, review and analysis of the media plan in collaboration with the creative office (RSA).
    - Preparation, control of all types of research: Focus groups, tasting sessions, analyze the market, analyze consumer behavior ...
    - Work with the R & D Directorate (RSA) to meet the needs of consumers;
    - Ensure the implementation of procedures and Participation in company-wide projects.
  • Groupe Danone - ACTIVITY MANAGER

    PARIS 2008 - 2010 Position hierarchically link to the Supply Chain and functionally to Marketing.
    - Coordination with all department the launch of the promotion operations
    - Forwarding practicability request, promotions analysis and recommendation
    - Analyzing and forwarding elements of information related to product development with the trade marketing
    - Ensuring the fulfillment of product events in regards with the company liabilities.
    - Coordinating internal relations: Marketing, Trade, R&D, Industrial, Finance, Purchasing and WWBU Group
  • Groupe Danone - Performance manager junior (Trainee)

    PARIS 2008 - 2008 - Reporting system and decision-making
    - Reporting to WWBU Group
    - Ensuring distribution quality


Pas de formation renseignée


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