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Abinash PRADHAN

CHENNAI

En résumé

- 8 Years of experience in Digital Marketing : SEM - Google Adwords, Google Analytics Certified/Bing Ads Certified, Inbound Marketing Certified, SEO, SMM, Viral Marketing, ORM.

- Strong experience developing and executing multi-channel digital marketing strategies.

- Generate and update website content (products, content, promotions)

- Build traffic & sales via the website (PPC, email marketing provider, e-commerce marketing, etc)

- Plan, define and implement website changes and functional improvements

- Maintain and update the online marketing plan for the website

- Monitoring key performance indicators on the website and develop plans to improve them

- Advanced Excel expertise, as well as other Microsoft Office programs (PowerPoint, Word, etc.)

- My Multilingual CV: http://designsresume.com/mycv/abinashpradhan

Strategy and Execution Responsibilities:

- Digital Marketing
- Mobile App Marketing
- eCommerce Marketing
- App Store Optimization
- Email and Newsletter Campaigns
- Link Building
- Online Lead Generation
- Online/Offline Tracking
- Re-targeting / Re-marketing
- Image/Video Optimization
- Qualitative Market Research
- Campaign/Project Management
- Online Reputation Management
- Keyword Discovery and Analysis
- Search Engine Marketing
- Social Media Marketing
- Paid Classified Ads
- Ads Creation
- Banner Ads/Display Ads - News Portal
- Website Design & Development Strategy

Contact: +91 9558833930
Email: abinashpradhansri@gmail.com
Skype: abinash.pradhan2

Mes compétences :
Search engine optimization
Search Engine Marketing
Digital marketing
Online marketing
Email Marketing
PPC & Social Bookmarking
Link Building
On Page & Off Page Optimization
Social Media marketing
Web mastering
Internet Marketing
Event Planning
Google Adwords
SMM
Web Development
SEO
PPC
Business Analysis
Market Research
B2B

Entreprises

  • Kiran Global Chems Limited - SEO and Digital Marketing Manager

    2015 - maintenant - SEO plan and strategies according to market conditions.
    - Using various marketing techniques for marketing such as online branding, SEO.
    - Analyzing ORM plan and design and make changes according to market conditions.
    - Analytics and Analysis Report
    - Coordinating with Development Team related to website changes
    - LSI Based Content Writing Training
    - Paid Campaign Analysis and Report
    - Leading website redesign/usability/conversion projects
    - Improves eCommerce sales through web interface design and in-depth custom Google Analytics interpretation.
    - Leverages social media to create a strategic SEO/SEM advantage for the Google algorithm
    - Managed the Global eCommerce campaigns in US, Australia, & Latin America through SEO, SEM, Display Retargeting and Social Media Advertising in Facebook and LinkedIn.

  • Solution Analysts Pvt Ltd - Sr. SEO Executive

    Ahmedabad 2013 - 2015 . Devising strategies to drive online traffic to the company website.

    . Tracking conversion rates and making improvements to the website.

    . Developing and managing digital marketing campaigns.

    . Utilising a range of techniques including paid search, SEO and PPC.

    . Overseeing the social media strategy for the company.

    . Managing online brand and campaigns to raise brand awareness.

    . Improving the usability, design, content and conversion of the company website.

    . Responsibility for planning and budgetary control of digital marketing.

    . Evaluating customer research, market conditions and competitor data.

    . Review new technologies and keep the company at the forefront of developments in digital marketing.

  • Gateway Group of Companies - SEO / Business Development

    2011 - 2013 Research Analyst, Social Media Optimization & Search Engine Optimization.

    • Keyword Analysis: Researching the best keywords using tool as Word Tracker, keyword Discovery etc., with less competition and high search volume for high Ranking of website.

    • On-Page Optimization: Content optimization, Image Optimization, Hyperlink Optimization.

    • Off Page Optimization: Directory Submission, Social Media Marketing, Business Profile Submissions, Video Optimization & Submission, Blog Submission, Forum Submission, Link Exchange, Local Marketing.

    • Web Analytics: Generating report for traffic analysis using Google Analytics Tool.

    • Specialist in Social Media Marketing & Optimization.

    • Using Search Engine to Interact with Client for project needs.
    Work over content management tasks assigned by client. and collecting useful information data generate Leads for New business Opportunities/Business Collaboration.

    Specialties
    I am an intense researcher and passionate about Web Usability Experience, Search Engine Optimization, Social Media Optimization and E-marketing.

  • Juriscape Legal Research Pvt Ltd - Web Research Analyst

    2008 - 2011 . Lead Generation
    . Market Research
    . Secondary Research
    . Data Mining
    . Web Research
    . SEO: Off-Page Optimization

Formations

  • APEX Institute Of Technology & Mangement (Bhubaneswar)

    Bhubaneswar 2006 - 2007 Computer Application

  • Ulkal University (Bhubaneswar)

    Bhubaneswar 2004 - 2007 Physics and Chemistry

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