Alizée AUBRY

En résumé

Entreprises

• Feel Good Contacts - Country Manager France

  2017 - maintenant

• Fivefive // Holî - Marketing Manager

  LYON 2016 - 2017 After 10 months, job evolution for a Marketing Manager position.
  In English and French, for the French & the US markets - For an e-commerce IoT startup.
  
  SALES - France
  > Product management: Launch of a new product, content creation for the retailers, brief and organization of the photo shoots and video shoots, choice and management of the agencies (photographs, actors, director)
  > Retailers and sales team training (products features and brand message)
  > Brand content creation for the retailers
  > Communication and marketing related
  
  EVENT MANAGEMENT - France & USA
  > Head of events
  > Strategy, concept, brand message, internal and external team briefs
  > Choice and liaison with third partners (Booth constructions, models, agencies )
  > Logistic organization before and during the event
  > Follow-up the budget, monitoring, and reporting
  > Handling budgets over $50 000
  Ex : CES (Las Vegas), VIVATECH (Paris)
  
  OUTREACH MANAGEMENT - France
  > Bloggers and journalists outreach
  > Speaker for the media and journalists
  > Management of the PR agency
  > Co-branding and partnerships
  > PR events management
  > Reporting (Media impact monitoring, coverage books, press kit)
  
  CUSTOMER SERVICE - France & USA
  > Customer support management
  > Creation of the FAQ (English & French)
  > Development of the automation CRM plan for CS
  
  (+ Ongoing tasks Social Media & Outreach - See the previous role)

• Fivefive // Holî - Head of Outreach, Content and Social Media

  LYON 2015 - 2016 In English and French, for the French & the US markets - For an e-commerce IoT startup.
  
  SOCIAL MEDIA
  > On Facebook, Twitter, LinkedIn and Instagram
  > Social media strategy and content
  > Online communities and influencers identification
  > Graphic design briefs
  > Benchmark and competitors monitoring
  > KPI monitoring et reporting
  
  OUTREACH
  > Bloggers and journalists outreach
  > PR events
  
  CONTENT
  > Content strategy
  > SEO optimized content
  > Website administration (WordPress)
  > Freelance writers brief and management

• Freelance - Marketing Project Manager

  2014 - 2015 > Global strategy & brand positioning
  > Social media strategy 

  > SEO content
  > Community Management
  > Emailing management (content and graphic design )
  > Benchmark and strategic monitoring

• Orange - Marketing Officer

  Paris 2014 - 2015
  In charge of the internal communications and the events for the Key Accounts Department of Orange Business Services, a team of 800 distributed across three cities.
  
  > Business content
  > Video interviews : key clients and employees
  > Internal website management
  > Community management
  > Emailing management (Content and design)
  > Events organisation (1 event / month - 3 cities)
  > Monthly trips in the 3 cities managed

• Fashandy Communication Agency - Digital Marketing Officer

  2014 - 2014 > Website development and administration (Wordpress)
  > SEO content
  > Emailing management (content and graphic design)
  > Benchmark and strategic monitoring
  > Event organization
  > Outreach and partnerships management
  
  Internship in a communication agency of 5

• IKEA - Sales Consultant

  Plaisir 2013 - 2013 > Advising customers
  > Handling payment by installments files (credit score check and credit validation)
  > Ensuring the display of the products based on top selling
  > Handling payments
  > Arranging orders and delivery
  > Keeping the store tidy all day long

• Sorel Communication Agency - Digital Marketing Officer

  2013 - 2013 > Website development and administration (Wordpress)
  > SEO content
  > Emailing management (content and graphic design)
  > Benchmark and strategic monitoring
  > Event organization
  > Outreach and partnerships management
  
  Internship in a communication agency of 5

Formations

• INSEEC Business School

  Lyon 2015 - 2017 MBA - Master's Degree - With honors
  
  Class representative
  Marketing - Business - Brand management - E-commerce - Web marketing - Project management - Finance - HR Management

• Lyon 3 Jean Moulin University

  Lyon 2014 - 2015 Bachelor's Degree - Marketing - With honors
  
  Class representative
  Project Manager of the yearly charity project
  
  Marketing - Communication - Management - Project management - HR management - Graphic design - PR

• Franche-Comte University

  Besancon 2012 - 2014 Higher National Diploma - Marketing & Advertising - With honors
  
  Project Manager of the annual alumni reunion
  E-commerce - Web Marketing - Community Management - Content - Marketing strategy - Graphic design

Réseau

• Alain GROSS

• Caroline FORTUNATO

• Christine REYNAUD

• Cyril MASSELOT

• Daniel PINTO

• Fabien TURON

• Fanny POUSSET

• Jean-Claude SIMON

• Katia SCHNEIDER

• Mylène PINZETTA