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Amina SQALLI

LILLE

En résumé

En recherche active dans la region Lille / Bruxelles à partir de mars 2014.

Plus de 7 ans d'expérience dans le secteur Retail en Gestion Opérationnelle, Consulting, Webmarketing & eCommerce.

Expertise fonctionnelle:

- stratégie marketing digital, gestion du traffic et optimisation du parcours client (online)
- gestion opérationnelle de point de vente (offline)
- développement de nouvelles activités / business developement
- définition et mise en place de nouveaux process
- encadrement d'équipe et conduite du changement

Mes compétences :
Ecommerce
Digital Marketing
Team leading
Seo
Sem
Acquisition

Entreprises

  • Ecommerce - Confidential (Based in Shanghai, China) - Country Manager UK & Ireland - E-Commerce & Digital Marketing

    2011 - maintenant Fashion Industry. Sales development and Digital marketing:
    SEO / SEM / CRM / Comparison Shopping / Affiliate Marketing / Reputation MGNT / Group Buying.
  • REALIZ CONSEIL (France) - Consultant

    2009 - 2011 - Process improvement for major French fashion brands
    - Software development (project management software REALIZ PROJECT)
  • Auchan (Luxembourg) - Operational Manager, House and Leisure Department

    2009 - 2009 - Sales Management (monitoring turnover, margin, prices and promotions)
    - Purchasing (both from Central Warehouse and external suppliers)
    - Operational Marketing
    - Stock management
    - Team leading
  • Zara - Inditex (Irland) - Store Deputy Manager

    2006 - 2008 • Managed the Ladies Department
    - Managed sales points generating over € 6 million turnover
    - Supervised a team of 25 employees
    - Provided weekly and monthly reporting to Group head-office
    - participated in store openings in Ireland
    • Product management and Logistics
    - Analysed sales and ordered stock
    - Supervised merchandising
    - Monitored stock management (deliveries, stock takes, product transfers)
    • HR Management
    - Recruitment and dismissals
    - Performance management, training and development (based on Zara’s Accelerated Learning Program)
    - HR planning, budgeting and reporting
    - General HR administration, liaising with the central HR department
  • RFC Recruitment (Irland) - Trainee Recruitment Consultant

    2005 - 2005 - Research in external and internal databases (use of RDB pro, Recruitment Database program), through referrals gathering and headhunting;
    - Selected candidates on the basis of phone and face-to-face interviews and liaised with client companies;
    - Market trends watch-out.
  • Holcim (Morocco) - Junior Consultant

    2004 - 2004 Worked with Isaac Getz, Escp-Eap professor and consultant specialised in Innovation Management.
    Main project carried out for Holcim in Morocco in Feb 2003: on site interviews with Holcim employees and delivery of an analytical report on the ongoing corporate practises in terms of Ideas and Innovation management.

Formations

  • ESCP-EAP, European School Of Management

    Paris 2002 - 2007 Business Management

    Dont un an au Trinity College Dublin en Irlande en accord d'échange.
  • Lycée Kleber (Strasbourg)

    Strasbourg 2000 - 2002 Economics & History
  • Lycée Descartes

    Rabat 1993 - 2000 Equivalent in A levels (Economics and History)

Réseau

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