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Anne VAGANAY (DE PARCEVAUX)

MOSCOU

En résumé

As senior digital project manager with a 4-year experience, I recently move from Paris to Moscow.
I'm looking for a position in Moscow, as a marketing project manager.

I am thorough, organized though I am creative and enthusiastic facing with new projects.

I would be glad to have the opportunity to meet with you personally.

French and English : fluent
Softwares : Pack Office - Photoshop - HTML, XML, Flash - Omniture, Eulerian - Google Analytics

Mes compétences :
Gestion de projets
Marketing
Web
Digital
Conseil
Rigueur
Promotion
Communication
Distribution

Entreprises

  • RAPP (Groupe DDB) - Key Account Manager

    2011 - maintenant Responsible for the French private leader media account Canal+ : on-line and off-line marketing and
    communication projects – 3 objective : Customer loyalty, Conquest, ARPU
    - Presentation to the clients: policy recommendations and strategic reflections for the implementation of operations
    - Digital marketing: websites creation, collection games, Facebook games, affiliates and e-mailing
    - Advertising projects : brochures, leaflets
    - Data analytics : analysis and orientation
    - Customer relationship (CRM): mailing and e-mailing on defined targets
    - Management of teams (creatives and developers)
    - Elaboration of the schedules and budgets

    Ashievements : Strategic and operational management of marketing projects from briefing to launch

  • Groupe SEJER, Editions Nathan - Deputy Product Manager (apprenticeship)

    2010 - 2011 Marketing promotion and external communication
    -Design of promotional documents
    -Outlet advertising, catalogues, posters, leaflets, advertisement prints
    -Digital promotion: Nathan website, e-mailing and mailing push, publication of Web advertisements
    -Digital communication: reflections and daily checking of the implementation of a multi-policy channel: Social networks, blogs, mobile
    -Writing, editing and follow-up of the press releases

    Ashievments : Control of the graphic chain and the multi-communication channel

  • DANONE - Mission d'étude et de développement

    Paris 2010 - 2011 Mission réalisée dans le cadre de mon M2 Marketing et Pratiques commerciales
    " Comment améliorer la santé des personnes précaires via l’alimentation ?" :

    - Mise en place d'études Marketing (secondaire et terrain) et analyse
    - Elaboration d’un projet Marketing & Responsabilité Sociale de l'Entreprise


    =>Maîtrise des outils d'études Marketing, développement de l'esprit d'analyse

  • FACONNABLE - Sales and Merchandising Internship

    PARIS 3 2009 - 2009 - Supply and inventory management courses
    - Visual merchandising

  • Système U - Deputy Project Manager (apprenticeship)

    Rungis 2009 - 2010 Outlet and brand design marketing department
    -Management and follow-up of the projects of System U Gas station and Gift card: market analysis of data and panels, strategic definition of the project, elaboration of the marketing mix, managing a budget, the tests, and launch of project;
    -Creation of a tool to help for the Commercial Design of stores
    -Follow-up of the rolling-out of the concepts services of the network

    Ashievements : Project management, marketing mix management

Formations

  • IAE Paris 1 La Sorbonne (Paris)

    Paris 2010 - 2011 - en apprentissage

    Mention Bien

  • IAE Paris 1 La Sorbonne

    Paris 2009 - 2010 spécialité marketing - en apprentissage

    M1 Management des Organisations

  • Université Paris 10 Nanterre

    Nanterre 2006 - 2009 Licence Economie et Gestion

    Mention Assez Bien

Réseau

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