Mes compétences :
Architecture
Communication
Design
Marchandisage
Merchandising
Retail
Entreprises
Agence Shop
- President / partner
maintenant
Perennial inc
- Vice-president, General Manager
2002 - 2006Development of new clients and of new opportunities within existing clients in Québec
- Personally represents and enhance Perennial’s reputation and brand (alliances, pr, conferences…)
- Contributes to the development and delivery strategic growth vision and ensures continued company success
- Responsible for the entire activity of account relation strategic marketing, finance and creative resources.
- Responsible for leveraging client service and other resources to ensure effective and efficient delivery of client needs.
- Provides overall direction, coaching, and business management to team members to ensure delivery of committed business objectives to meet future strategic needs.
Publicis / BCP
- Acting Brand Director / account Director
2002 - 2000Responsibilities:
- Management of the largest integrated account at BCP/Publicis in Canada
- Supervision of client services team in Montreal and responsible for all communication campaign from all affiliates or other agencies
- Participated actively on the new Canada Post brand framework, retail framework, definition of retail offering, development of CPC’s flagship, consumer segmentation and the new visual guideline
- Managed the largest integrated retail (7000 stores) and on-line promotion with 4 different affiliates and one other agency. Holiday campaign was delivered creatively interesting, integrated, on time, on budget and with a 62% awareness recall across Canada.
