Mes compétences :
AC Nielsen BASES
- Associate Manager - Consultante Innovation
2007 - maintenantAssociate Manager on the Nestlé account (previously Unilever Hair Care)
- Designed, supervised and coordinated multi-country projects from business proposals to in-person presentations of results: wrote final reports, conclusions and strategic recommendations for new product launches for FMCG companies (Unilever & Nestlé mainly) in collaboration with client teams (Market Research, Global & Local Marketing, and R&D)
- Conducted forecasts thanks to a proprietary mathematical model, analyzed panel and retail data (ACNielsen), optimized launch marketing plans which led to the successful launch of new products or the re-introduction of established brands.
- Working environment (deliverables, communication) almost exclusively in English
- Hired, trained and presently acts as a Manager for direct reports.
- Assistante Datasharing International (stage)