PARIS
Christophe Arnoux has 15 years of experience in Marketing and Communication gained in various positions within international groups and as a strategy consultant.
Since 2009 he has been a Director at GiacomettiPéron & Associés, a consulting firm specializing in opinion strategy founded by Pierre Giacometti and Alain Péron. He advises and assists executives in major corporations and institutions in building and communicating their strategy. It operates in areas such as opinion diagnosis, strategic marketing, corporate and managerial communication and personal branding.
Previously, he was responsible for operational marketing at Belambra (former VVF Vacances) and helped launch and reposition the brand. With his team, he implemented B2C and B2B communication plans across all offline/online channels, notably with website redesigning and digital strategy introduction.
Christophe began his career in the Peugeot marketing department at PSA Peugeot Citroën, before leading the Intranet in Europe. He then joined the entity of international trade to establish and chair a department dedicated to Customer Relationship Management.
Christophe regularly speaks at ESCE Paris as well as the IUT at Saint-Denis (Paris University 13).
Specialties:
- Business leaders consultancy
- Strategic & operational marketing
- Communication strategy
- Customer Relationship Management
- Business development
- Team management
Mes compétences :
Business
COMMERCE
Communication
Communication - Marketing
Internet
Intranet
Marketing
Marketing client
Marketing direct
Microsoft CRM
Publicité
Relation Client
Systèmes d'Information
Tourisme
Management
Gestion de projet
Conseil
Gestion de la relation client
