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Christophe ARNOUX

PARIS

En résumé

Christophe Arnoux has 15 years of experience in Marketing and Communication gained in various positions within international groups and as a strategy consultant.

Since 2009 he has been a Director at GiacomettiPéron & Associés, a consulting firm specializing in opinion strategy founded by Pierre Giacometti and Alain Péron. He advises and assists executives in major corporations and institutions in building and communicating their strategy. It operates in areas such as opinion diagnosis, strategic marketing, corporate and managerial communication and personal branding.

Previously, he was responsible for operational marketing at Belambra (former VVF Vacances) and helped launch and reposition the brand. With his team, he implemented B2C and B2B communication plans across all offline/online channels, notably with website redesigning and digital strategy introduction.

Christophe began his career in the Peugeot marketing department at PSA Peugeot Citroën, before leading the Intranet in Europe. He then joined the entity of international trade to establish and chair a department dedicated to Customer Relationship Management.

Christophe regularly speaks at ESCE Paris as well as the IUT at Saint-Denis (Paris University 13).

Specialties:
- Business leaders consultancy
- Strategic & operational marketing
- Communication strategy
- Customer Relationship Management
- Business development
- Team management

Mes compétences :
Business
COMMERCE
Communication
Communication - Marketing
Internet
Intranet
Marketing
Marketing client
Marketing direct
Microsoft CRM
Publicité
Relation Client
Systèmes d'Information
Tourisme
Management
Gestion de projet
Conseil
Gestion de la relation client

Entreprises

  • Terre de Sienne - Directeur Général Adjoint

    2015 - maintenant En charge du lancement de l'activité Stratégie & Leadership - accompagnement des dirigeants, stratégie de communication et d'influence.
  • ESCE Alumni - President

    2015 - maintenant ESCE Alumni: more than 8,100 former students in over 75 countries worldwide.
    The association works to ensure graduate employability by maintaining ties formed at the school and fostering relationships of mutual support and solidarity among graduates.

    ESCE International Business School - Master's Degree - EPAS
    Founded in 1968 . 2,500 students, 2 campuses: Paris & Lyon, 165 partner universities around the globe. Member of the Conférence des Grandes Écoles (CGE) & AACSB International. Co-founder with UBIFRANCE and COFACE of FORMATEX (continuing professional development in international trade)
  • GiacomettiPéron & Associés - Director

    2013 - 2015 Opinions' Strategy & communication consulting
  • GiacomettiPéron & Associés - Senior consultant

    2009 - 2013 Opinions' Strategy & communication consulting
  • Belambra vvf - Responsable Marketing Opérationnel

    2007 - 2009
  • BearingPoint - Senior Consultant CRM

    Paris la Défense cedex 2007 - 2007
  • AUTOMOBILES PEUGEOT - Groupe PSA - Responsable Marketing et CRM

    1999 - 2007

Formations

Réseau