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Zénith Finances / LFI
- Président / CEO
2013 - maintenant
Taking over a company in the building construction.
Setting up a business plan over the next 3 years with the definition and the implementation of a new sales policy.
Négociation of the purchasing conditions with all suppliers.
Hiring of 4 people.
Within the first year, the turnover grow by 40% and the EBITDA goes from - 20 K€ to + 120 K€.
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Adolphe lafont - kwintet
- Managing Director
2007 - 2011
Revovery plan with an EBITDA from - 1.5 M€ in 2006 and 2007 up to + 1 M€ since 2008.
This recovery plan includes :
- 2 social plans for 22 people with the closing of an office
in Nantes
- Selling of 2 M€ of obsolete products
- New sales and marketing policies geared towards craftmen
- Launching of a new line of workwear, turnover : 7 M€ within
3 years
Managing of a board meeting
Member of a KWINTET European steering committee,
the Pulse Team
Monthly reports to the group
RECOMMANDATIONS :
Neil Boston
, Managing Director, Kwintet AB (colleague)
managed you indirectly
“I had the pleasure of working with Denis across a complex matrix organisation where local and central business units operated in tandem. I have always found Denis to be an extremely supportive colleague with an absolute focus on the overall business objectives and totally passionate about the brand he manages and ensuring his team deliver results. I hope we have the opportunity to work together again.” November 25, 2011
Benoit Duchateau
, Head of Raw Materials, Kwintet Global Operations (colleague)
worked directly with you
“Denis has a direct and challenging style. He was clear in setting goals and objectives. On top of this, he brings a broad knowledge of commerce and highly developed business acumen. This is blended with a naturally friendly style. This adds up to Denis achieving very high standards of performance, individually and with his teams. He is a real asset for any apparel company” December 5, 2011
Rob Freeman
, Head of PPE, Kwintet AB (colleague)
worked directly with you
“Denis is very focused and driven when setting aims and targets for his team. I have worked with Denis on many projects and have had the pleasure of his company and benefit of his experience in developing product ranges and marketing programs for the Southern Europe region. His knowledge of the market and products needed to service this market is highly recommended” December 9, 2011
Phil Moore
, Managing Director, Pioner Fristads (colleague)
worked directly with you
“Denis is an experienced and focused senior manager, with extensive knowledge of the workwear market in France and a comprehensive network of contacts. Working along side Denis, he was always professional and motivated demonstrating a skilled approach to brand strategy and business development.” January 24, 2012
Steen W. Reves
, COO - Chief Operating Officer/Head of Dealer Division, Kwintet AB (colleague)
managed you
“Denis Ranfin is an enthusistic and energetic commercial manager. Denis Ranfin has many creative product ideas. Denis Ranfin worked constructively to turn around Lafont Workwear to become profitable through launch of new line of products, revision of contract portfolio and re-structuring.” September 20, 201
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Delta Plus
- Sales Director
2003 - 2006
Management of a team of :
- 20 salesmen , included 1 sales manager, 2 keys accounts, 4 prescriptors,
- 18 internal sales people
Negotiation with central purchasing departments ( Leroy Merlin, AD, Descours...)
Launching of a club, tele-sales and a new lign of michelin's products (1.5ME in 2 years)
National advertising campaign on TF1
Achievement : Implentation of 400 products within the 100 Leroy Merlin shops,
turnover : 4 ME / year
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CRC - KF
- Sales Director
2000 - 2003
Definition and implementation of the sales and marketing policies
Management of a team of 20 persons
Direct negotiation with central purchasing departments
Launching of a general catalog and a new line of painting (1 ME turnover within 2 years)
Achievement : Optimisation of the sales forces (leaving of 2 sales managers) and sales growth : 300 KE additional net income / year
RECOMMANDATION :
Damien Peyre
, Marketing, Packaging and Communication Manager, Berwind Group - CRC Industries Europe (colleague)
reported to you
“Denis is endowed with a deep knowledge of BtoB sales and relationships with retailers. From a management point of view, he has got the know-how to lead his team to target.” July 21, 2011
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Alcatel Lucent
- European Sales Director
Paris
1996 - 2000
Definition of the european sales and marketing policies
Management of a team of 40 people
Achievement : design and promotion of a multi-langual catalogs (French, English, German) with 20.000 r�f and launching of an e business : 4 ME additional turnover
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Radiospares
- Sales Director
1992 - 1996
Implementation and expansion of the sales policy
Development and management of a team of 140 people
Commercial negotiation with Pan European customers
Monthly reporting to UK headquarters
Achievement : Growth of turnover from 15 ME to 65 ME within 4 years
RECOMMANDATIONS :
Patrick Deplaix
, Customer Service Manager, Radiospares (colleague)
reported to you
“My collaboration with Denis 15 years ago was a great experience : permanently calling into question processes and searching how to improve service to customers, he taught me a consistent way to manage people and drive the business that I'm still applying.” June 29, 2011
Didier Goguelin
, Vice President Sales Southern Europe, RS Components (colleague)
worked directly with you
“Denis and me were members of the Executive Management Team leading RS France. At that time Denis had to build a complete sales organization as a step up to support the company growth. Denis demonstrated high qualities of sales strategy and management and a very deep knowledge of the commercial activities. Denis is an easy person to deal with.” July 7, 2011
Laurent BALDINI
, Responsable marketing, RS (business partner)
was with another company when working with you
“Denis is a highly motivated individual who enjoys improving his knowledge ans skills to drive his and his team’s performance. You could always rely on Denis to take personal responsability for all areas within he remit ; he never left a stone unturned in making sure the job was done 100% correctly and that all loose ends were tied up. He has a huge amounts of energy, a great commercial capability and is also a superb man-manager and motivator. Denis is highly motivated and extremely customer focussed, he is also very trustworthly and honourable character. Denis has always had the ability to enjoy his work and befriend his customers whilst keeping the profesional work ethic required for his position.” November 29, 2011
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Parisot
- Sales Director
Saint-Loup-sur-Semouse
1989 - 1992
Definition and setting up of the sales policy
Direct control over a team of 50 people and 4 shops
Management of 12 catalogues / year printed in 20 millions copies
Achievement : Design and launch a new range of products for key customers,
2 ME additional turnover
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Habitat
- Sales Director
Paris
1982 - 1988
Implementation and expanding of the sales and marketing policies
Coordination � direct control over a department of 11 persons
Launching of a catalog of office furnitures (180.000 copies)
Achievement : launching of a new line of office furniture, 6 ME additional turnover
