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Dominique GOUVIAUX

Saint Priest

En résumé

Capacités d’analyse & Vision stratégique
Orienté résultat & satisfaction client
Négociateur confirmé
Sens des responsabilités
Management d’équipe
Créativité

Mes compétences :
Team management
Marketing
Médias
Project management
Négociation de contrat
Business development
Mediaplanning

Entreprises

  • Volvo - Global Marketing & Communication Manager

    Saint Priest 2011 - maintenant - Support Volvo CE Worldwide product & services launches (EMEA, Apac, China, Americas)
    - Provide Recommendation for marketing material to regions & dealers ( content, media and tools)
    - Support product manager to position / market their offer (Hard - products / Soft - services)
    - Support product specialist to identify key customer benefit + competitive advantage
    - Manage content and asset production (printed + digital + internal stakeholder + supplier)
    - Deliver communication plan to region and dealer (14 languages)
    - Set up project budget + spends follow-up + KPI

  • NRJ Group - Advertising Sales Manager

    Paris 1999 - 2009 - Directed global sales within FMCG market key account (Procter & Gamble, Unilever, Danone, Pepsi-Cola, Bouygues telecom, L’Oreal, Renault, Ford, GlaxoSmithKline...)
    - Directed global negotiation within key advertising and media buying agencies (Omnicom Group, Publicis Group, Mediacom …)
    - Managed 12 sales people both within National, Regional and local market level

  • Carat - Media Planning Performance - Media Survey - Intelligence Market Analyst

    1996 - 1999 - Analyze TV and Radio channel performance within key market targets
    - Recommend media buying strategy & mediaplanning to reach campaign efficiency & productivity target
    - Deliver specific media surveys for customers (Coca-Cola, Seat, Carrefour...)

Formations

Pas de formation renseignée

Réseau

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