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Eloïse GANCEL

PARIS

En résumé

Account Manager with strong skills in coordinating multidisciplinary teams for design projects development, from brand strategy to implementation.

Specialties :
- Brand Strategy and Identity
- Retail and Interior design
- Digital in-store, Experiential environments
- Design guidelines & Implementation

Entreprises

  • W - Havas - Client Director

    2013 - maintenant KEY CLIENTS : PEUGEOT, ACCORHOTELS, BOUYGUES TELECOM, RTE

  • W&Cie - HAVAS - Account Manager

    2011 - 2013 CELIO : NEW STORE DESIGN
    Managed and win new business competition for the new store concept
    Planned and led project development from creation to implementation
    Managed client relationship and global budget
    Coordinated a large multidisciplinary team, from strategists to video producers

    CREDIT AGRICOLE : FLAGSHIP CONCEPT - 1200 sqm
    Managed concept development until store opening
    Initiated new business development
    Created and co-developed with the client an innovative digital customer experience

    KLEPIERRE : SHOPPING CENTERS INTERIOR DESIGN
    Led interior design project from design competition to shopping center opening
    Managed client relationship and global budget
    Developed strong client relationship through years

    COCA-COLA : INTERACTIVE POP-UP RESTAURANT
    Led intensive project management for the opening
    Managed creation and development of the interactive installation
    Coordinated teams from creation to implementation

    CLIENTS : CELIO, CRÉDIT AGRICOLE, KLEPIERRE, COCA-COLA.

  • INTERBRAND - Project Manager

    2008 - 2011 Selected by the Interbrand Group Chief Talent Officer for participating to the 2010 Interbrand Academy Workshop in Shanghai
    - Led retail project development from initial brand strategy definition to concept implementation meeting budget and time metrics
    - Managed international retail projects facilitating inter-offices cooperation and developing new business opportunities
    - Developed strong client relationship through strong communicational project management skills growing the business over two years
    - Participated in defining brand strategy for new business competition

    Clients : SFR, FNAC, GALERIES LAFAYETTE BEAUTÉ, SKISET, SAINT MACLOU

  • CARRÉ NOIR - PUBLICIS - Project Manager

    2007 - 2007 Coordinated project from creative briefing to production assisting in a successful project completion
    - Facilitated in defining branding strategy and design for retail clients
    - Aided in winning new business trough the creation of strategic recommendations founded on competitive analysis

Formations

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