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Fanny POISSON

LIMENA (PADOVA)

En résumé

Lors de ces 3 dernières années, j'ai travaillé pour une importante société internationale en tant que Développeur Produit / Designer - Sacs et Accessoires et Buyer en Italie.
J'étais en charge des développements produit à partir du dessin jusqu'à la correction de l'échantillon final avant production réalisé par nos fournisseurs internationaux.
J'ai donc acquis une expérience complète du produit qui va de l'idée à la production des collections pour nos points de vente.

J'ai également une expérience dans la communication et le marketing. J'ai géré divers projets comme par exemple : plans de communication pour la rénovation ou l'ouverture de magasins (planning, achats des espaces publicitaires, gestion de budget...), gestion du contact avec des agences de presse externes…

Je parle couramment trois langues : Français, Anglais et Italien.

Mes compétences :
Marketing
Communication
Achats
Partenariats
International
Mode
Relations presse
Négociation

Entreprises

  • IFI BV Filiale Italia Bata - Italy (Padova) - Product Developer & Designer - Bags and Accessories

    2013 - 2015 Definition of the European Bags & Accessories (knitwear, wallets, belts...) collection with the Creative Director or Collection Manager
    * Development of samples with European and FarEast suppliers
    * Hand sketching of bags, wallets, belts and knitwear
    * Creation of specs
    * Follow-up of prototypes with suppliers from initial sample to final sign off.
    * Quality control of definitive samples
    Creation of articles / Preparation of the showroom for the meetings ;
    Trends' analysis (WGSN, shops' visits...)
    Participation at international fairs

  • Compar Spa Bata - Italy (Padova) - Accessories Buyer & Bags Buyer Assistant

    2012 - 2013 Define the Accessories collection for Italy/Czech Republic/ Switzerland/France with
    the Category Manager
    Work closely with the Bags Buyer to develop the European Bag Collection ;
    Send instructions for new developments to European and Far East supplier ;
    Quality control of definitive samples ;
    Negotiation with European and FarEast suppliers ;
    Management of the buying budget for Italy for wallets and belts ;
    Trends' analysis ;
    Preparation of the showroom for the meetings ;
    Creation of articles for the different categories - AS400

  • Bata France Distribution - In charge of Communication

    Puteaux 2009 - 2012 Press Relations - Management of the press agency on a daily basis- Bata was on the top 5 brands seen in the press for the shoe industry
    * Realization of communication tools for journalists: look books, press releases...
    * Press publications' follow up and analysis
    * Press samples' stock inventory
    Project manager for « Young Designer Bata Contest»:
    * Administrative organization of the contest
    * Creation of the lookbook
    * Press events' organization with the PR agency
    Development of communication plans for stores' renovations: press, radio, displays, street marketing... / Management of the buying budget
    Partnerships with malls and magazines: organization, follow up & ROI analysis ;
    Realization of products' portfolio book with the buying and sales departments

  • Habitat - France (Paris) - Marketing Assistant

    2008 - 2008 Monitoring of the creation and production of communication supports:
    * Direct marketing mailings for France, Spain, England & Germany;
    * Ads on magazines,
    * Displays;
    * Newsletters...
    Operational reports: ROI analysis & reporting for marketing and commercial operations
    Punctual missions: customers' events organization, participation in press events, press releases' translation...

  • MAEGLIN SOFTWARE - Paris - Assistante Marketing manager

    2007 - 2008

Formations

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