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Fouad ELOUAFAOUI

PARIS

En résumé

16+ years of extensive experience in the areas of Customer Relationship Management, Data Management, Business Intelligence and Data integration supporting diverse Sales & Marketing business functions primarily for the pharmaceutical and retail industry clients. My experience encompasses solution delivery of complex projects in monolithic & heterogeneous environments consisting of users and business units based in several geographical regions that include Europe, The Americas, Asia, and Africa. I am a candidate with bias to energy & passion towards delivering to utmost integrity and satisfaction while aligning with company’s goals and strategy.

Mes compétences :
Account management
Data Management
Data warehouse
Informatica
Lean
Lean Six Sigma
LSS
Management
Master data
Master Data management
MDM
Microsoft CRM
Microsoft Project
Microsoft Project Management
Oracle
Siebel
Six Sigma
Gestion des données de référence
Gestion de la relation client
Gestion de projet
Data warehousing

Entreprises

  • Zoetis - SENIOR MANAGER BUSINESS TECHNOLOGY CRM EMEA

    2013 - maintenant As part of the Regional Business Technology group responsible for defining, delivering CRM strategy across the region. Identify, Map and Deliver new solutions to cater to the changing needs of the business and to advocate adoption to newer technologies.
    Responsible for the regional budget for the delivery of the Salesforce.com Solution that was part of a Global Program of US$ 10m.
    Organize and Lead the governance committees overseeing customer engagement information & systems by representing the technology team on steering committees
    Provide CRM thought leadership and be the strategic leader between sales, marketing and technical groups.
    Develop an EMEA/market level SFA/Business Intelligence capability that drives key business decisions and develop operating models for customer engagement information.
    Act as the regional SME for all CRM project initiatives and liaise with vendors to relay business requirements and deliver solutions as per market requirements.
    Report to the regional executive leadership on specific data metrics; KPI measurements, field force performance, territory performance, and customer call rates.
    Assist the individual CRM business units in the development and improvement of business processes that align with Regional Strategy.
    Involve with local market teams on learning and development initiatives related to the Regional CRM strategy and help in end user adoption latest technologies – data dashboards, e-detailing, multichannel marketing.
    Responsible for Vendor resource, budget planning, executing project delivery of key initiatives and customer value projects for the entire region.
    Responsible for establishing a multi-year product roadmap jointly with business and technology partners.
  • Pfizer - Manager CRM Business Technology

    Paris 2011 - 2013
  • Eli Lilly and Company - Global Project Manager / Business Consultant

    neuilly sur seine 2009 - 2010 Account Management for several countries in Europe, South America, and Australia.
    CRM solutions deployment CRM (Siebel).
    Master Data Management design and integration (Siperian).
    Global Cegedim/Onekey connect solution integration leader.
    Six Sigma Green Belt company cetification.
    countries in my project scope are Australia, Mexico, Brazil, Japan, and most of Europe countries France, UK, Italy, Spain, Germany…)
  • Eli Lilly and Company - Global CRM Project Manager

    neuilly sur seine 2007 - 2009 Global CRM project deployment with high quality standards using OLTP and OLAP Siebel Pharma.
    Multilingual application and single location environment concept.
    Design and development of inbound interfaces loading data from affiliate’s legacy systems to Siebel application using EIM, Informatica and data warehousing architecture.
    Infrastructure design coordination with global teams and vendors.
    Project management, delivery and execution of implementation plans.
  • Eli Lilly and Company - Global CRM Data integration & interfaces specialist

    neuilly sur seine 2004 - 2007 Architecture, design and development of Sales and Marketing data warehouse.
    Business requirements gathering, inbound and outbound data flows specifications. Solution end to end testing coordination.
    Global Implementation in Europe, and Asia
  • Valoris - Senior Consultant

    2001 - 2004 Business Intelligence Senior Consultant
    IT BI S.Consultant for several Pharma compagnies
  • VIVARTE - Groupe André - Direction informatique - IT Analyst

    1999 - 2001 ERP (Essentus) supply chain solution implementation for Groupe André and La Halle aux Vetements.
    Data integration, BI reports design and KPI analysis

Formations

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