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MILK- Consultant Indépendant
- Gérant
2010 - maintenant
MILK Consulting
Operate in sales-business development and marketing international Consulting roles in Mobile and Smart TV Industry, with dedicated expertise in gaming, including Japan and Korea.
- Worldwide app stores sales and marketing management (Apple, Google, Samsung, Amazon, Nokia, Blackberry) and carriers publishing activity (US, Europe, Asia), for high-end branded mobile games and apps
- Strategic partnerships with OEMs for embed deals (Samsung, LG, Nokia, RIM) and specific programs (funding, mkg projects)
- Business development with new distribution channels like Smart TV makers, SNS (Line, Kakaotalk, ChatON, WeChat) and social gaming platorms (DeNA, Gree, Entag!, Mobcast)
- Sales with Instant Messaging services for Games and Stickers (Kakaotalk, Line, WeChat, ChatON).
- Business development in wearable market (glasses, smartwatches)
- Publishers sourcing for games developers (for apps, instant messaging, carriers and distributors' stores in Europe, US and Asia).
- Freemium games Consulting (monetisation, retention, virality, analytics)
- Mobile stores user’s acquisition (app download campaigns and media bursts)
- Freemium games conception and development Consulting
MILK Advertising
- Manage Mobile Advertising campaigns for Advertisers and Developers (Provide Publishers and Developers' direct network in Asia and Europe + worldwide affiliation network in Incent and Non Incent or CPI, CPC, CPM campaigns)
- Provide advertising campaigns for Publishers and Developers to monetize inventory.
Clients’ references : AMA Ltd, Mobigame, DigitalM, Samsung Europe, Gameloft, Ubisoft, Khing, MobInLife, Blue Beck, Gala Interactive, 24Symbols (Zed).
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Connect 2 Media
- Sales Director OEMs and Carrier Groups
2009 - 2010
- Procure global OEMs product embed deals for key mobile games and applications
- Seek global marketing campaigns and product launches with Carriers groups
- Open and manage new OEMs sales channels (Apple, Google, Nokia, Blackberry)
- Seek aggregator, MCP and other Solutions Services agreements with Carrier Groups
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Connect 2 Media
- Sales Director France, Italy, Greece
2007 - 2009
- Manage the Sales activities by selling mobile games (Guitar Hero, WPT), applications and lifestyle services to mobile operators and other relevant channels (distributors, aggregators, OEMs)
- Work with mobile operators and licensors to creatively promote titles through marketing campaigns
- Liaise with technical and supply chain team to ensure service level to major accounts
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Mediaplazza (Groupe Jet Multimedia)
- Content and Games Director
2006 - 2007
- In charge of the Mobile content Department (definition and management of the content strategy)
- Management of the Mobile cames Production Studio (graphics and technics)- 8 games 100% produced/year (porting on more than 400 handsets)
- Drive the Business Development activity (BtoB distribution of the internal java games catalogue and of the others internal or aggregated contents)
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Cellfish- Lagardere Active Broadband
- Licensing Manager
2003 - 2006
- In charge of the Mobile aggregation and sublicensing strategy of the Content Department
- Negotiate key Licensing agreements with all international Content providers (Music labels, Java Games publishers, Wallpapers providers, Video producers), and Sublicensing agreements with Carriers, Aggregators, Publishers, Mobile platforms.
- Launch of "Blingtones", the 1st Mobile Music Label
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Disneyland Resort Paris
- Brand Manager
Chessy
2002 - 2003
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Promovacances.com
- Responsable Partenariats
2000 - 2002
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Air Liberté- Groupe British Airways
- Responsable Partenariats
1998 - 2000
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Roland Garros- Fédération Française de Tennis
- Attaché Commercial
1997 - 1998
