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Guillaume BELLAMY

NYON

En résumé

Professional skills:
People Management/Project Management.
Sales Strategy; Sales Management and Sales processes in a B to B environment at an international scale.
Sales segments optimization: Telesales/Field sales/Key accounts.
Marketing in a B to B environment at an international scale.
Product knowledge:
Water and Coffee; Cash Flow Management; Working Capital Management; Loyalty program; Payment solutions; Business Travel Management; Online Marketing.

Mes compétences :
BtoB sales process enhancement
Business development
Management
New business development

Entreprises

  • Eden Springs International - Group Sales Director EMEA

    2014 - maintenant Build a Sales Strategy at Group level for 18 countries (EMEA and Russia).
    Develop plan and sales efficiency platforms.
    Implementation of Sales efficiency program and Sales HR efficiency all across the Group for Telesales/Field Sales/Key Account.
    Control and monitor the sales activity and the sales performance.
    Control and monitor the sales investments.
    Control and monitor Sales HR processes.
  • Smartbox / Smart&Co - Sales & Marketing Director B to B

    Courbevoie 2013 - 2014 Build a Sales and Marketing Strategy for the B to B channel
    In charge of the P&L of the B to B Business Unit
    Develop the segmentation and the targeting approach
    Build plan to optimize the B to B sales channels: Key Account, Field Sales Representative, and Telesales
  • American Express - Business Development Director BtoB

    RUEIL MALMAISON 2010 - 2013 - Long term negotiations and sales cycle
    - Launched and grown new businesses of large organizations through loyalty programs and working capital management
    - Developed a targeted vertical payment program designed to drive supply chain spending
    - Developed a targeted vertical marketing program designed to drive supply chain spending
    - Hired, trained, managed KAM Pipeline management & follow-up of sales activity
    - End to end payment solution from the merchant to the customers
    - Market analysis in order to target key industries with the right strategy
    - Internal coordination Legal/Marketing/Credit/Risk/IT/
    - R.O.I monitoring & P&L management
    - Strong involvement in the Risk Management process Map
  • American Express - Business Development Manager BtoB

    RUEIL MALMAISON 2007 - 2010 - Sales of payment solutions for Business Travel Management to strategics accounts.
    - Sales of payment solutions for Cash Flow Management (Working Capital Management) linked to a loyaty program for the final customer.
    - Strategic sales
    - Worked out a prospection pipeline, a sales speech depending on the sales stage
    - Development of a strategy for each key account targeted
    - Combination of existing products in an innovative manner
    - Worked with travel agencies and IT third parties to provide optimization and savings in business travel
    - Direct and indirect acquisition through lead generation provided by travel agencies
    - Risk analysis sector by sector: drive risk management process map
    - Project management with issues on data integration, reporting and data mining
    - Creation of a product presentation to key decision maker
    - Coordination of external resources to match with customer needs
    - Contact with managing directors, chief financial officers, marketing directors
    - People Management : Coordinated internal resources (marketing, technology, legal and risk) with external providers
  • AOL Advertising - Head of Sales Direct Channel

    Neuilly sur Seine 2006 - 2007 Development of the direct channel through advertisers
    - People Management
    Hiring, training and management of Sales Manager
    - Pipeline Management and follow-up of sales activity. (KPIs)
    - Internal coordination with IT/technology, legal, publisher
    - Sales & Project Management
    - Traffic acquisition strategies. Online Campaigns monitoring
    - Performance marketing (Affiliation);Search Marketing (SEM);Branding campaign (Display/Video); Behavioral product.
    - Budget allocation (ROI- based) and business analysis on an online advertising platform
  • Kompass - Sales Representative

    Bruxelles 2005 - 2006 - Sales to mid corporations online marketing solutions: e-mailing; search marketing; online advertising.

Formations

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