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Guillaume DUCRUET

LYON

En résumé

Mes compétences :
Marketing
Sponsoring
Sponsorship
Sport
Sport marketing
Squash
Tennis

Entreprises

  • TECNIFIBRE INTERNATIONAL - GLOBAL SPORT MARKETING MANAGER

    2008 - maintenant Sponsorship strategy worldwide (corporate, tournaments, athletes)
    Athletes endorsement and marketing enhancement

  • TECNIFIBRE INTERNATIONAL - EXPORT MANAGER & PROMOTION SQUASH MANAGER

    2006 - 2008 Responsible for USA, UK, Pacific and Eastern Europe markets
    Sale and marketing strategy for each country
    Squash promotion worldwide

  • OLYMPIQUE LYONNAIS - PROMOTION & STADIUM ACTIVITIES

    Lyon 2000 - 2006 Responsible for the promotion and fans strategy
    Supervised stadium and protocol operations

  • OLYMPIQUE LYONNAIS - MERCHANDISING/PRODUCTS MANAGER

    Lyon 1996 - 2000 Responsible for all the products and merchandising policy
    Mix-marketing
    Retail strategy
    Licensing strategy

Formations

Réseau

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