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Hicham BADREDDINE

PONTOISE

En résumé

Chief digital officer and director Committee member with 17 years experience in digital.

Proven track record working in both highly complex and matrix organisations (Capgemini & SFR & MALAKOFF MEDERIC) and entrepreneurial, fast moving contexts (AUBAY ).

Développements in various sectors : Telecom-Internet-Media, industry , banking and insurance

Business-oriented and data-driven leader combining strategy and operational execution.
Creative, passionate thought leader in digital and regular conference speaker. Main specialties are around :
- Digital transformation
- Multichannel customer experience
- Connected Commerce
- Innovation of Products & Services
- Digital Customer relationship
- Open-innovation
- Content (Digital Factories, CMS, DAM, PIM)
- Management of large teams
- Data (DMP, Web analytics & performance, CRM, big data)
- Service design
- Agile Marketing
- IT strategy
- Digital IT solutions

Deeply connected to Startup & innovation ecosystem.

Mes compétences :
Marketing
Télécommunications
Big Data
Lean management
Assurance
Banque
Stratégie digitale
Business Transformation
Webmarketing
Management
Social media
Direction de projet
Communication online
Relations clients
Digital Asset Management
E-commerce
Marketing relationnel

Entreprises

  • Mobile Marketing Association France - Board member in charge of innovation

    PONTOISE 2017 - maintenant The MMA is the world’s leading global non-profit trade mobile marketing association comprised of more than 800 member companies, MMA France being the second country after the US.Our members hail from every faction of the mobile marketing ecosystem including brand marketers, agencies, mobile technology platforms, media companies, operators and others. The MMA’s mission is to accelerate the transformation and innovation of marketing through mobile, driving business growth with closer and stronger consumer engagement.

  • Malakoff Mederic - Chief Digital Officer / Digital Director

    Paris 2014 - maintenant

  • Malakoff Mederic - Head of digital strategy and innovation

    Paris 2009 - 2013

  • SFR - Digital Marketing Manager

    2004 - 2009

  • BNP Paribas - Senior Consultant Groupe AUBAY

    Paris 2002 - 2004

  • Société Générale - Senior Consultant Groupe AUBAY

    PARIS 2001 - 2002

  • Capgemini - Consultant

    SURESNES 1999 - 2001

Formations

Pas de formation renseignée

Réseau

Annuaire des membres :