Menu

Julie DANG TRAN

COURTABOEUF

En résumé

Actuellement WW Portfolio Manager chez HP US
Double expérience marketing / vente
Etapes cles :
- HP US depuis 2006 : responsable portfeuille produits consommables
- HP France de 2000 à 2006 : chef de produits imagerie puis responsable marketing grand public
- Philips France de 1997 à 2000: chef de secteur (Philips Appareils Domestiques)puis responsable Marcom (Philips moniteurs et Multimédia)

Mes compétences :
Management d'équipe
Category management
Marketing
Vente
Trade marketing

Entreprises

  • HP France - Country Director, Printing Category

    COURTABOEUF 2012 - maintenant P&L Management of Printing Categories (inkjet and laser)
    Portfolio management and strategic planning
    Deployment of integrated marketing plans

  • HP France - Sales & Marketing Director, Inkjet Printing

    COURTABOEUF 2011 - 2012 P&L Management for Inkjet Business in France
    Retail Sales Management for Printing in France

  • HP Imaging & Printing Group - EMEA Retail Sales & Marketing Director

    2009 - 2011 - Managing Strategic Accounts Sales and Marketing team, including Strategic Account Managers, Account Marketing Managers and Online Business leads.
    - Responsible for EMEA Retail Quota, Market Share and mix management by country, by account.
    - Strategic Accounts definition and strategy, including Retail Channel Program
    - Retail Channel and Strategic Account Strategy, Planning and execution

  • HP Imaging & Printing Group - EMEA Marketing Manager

    2008 - 2009 - Managed Central Marketing team, functional led countries marketing teams
    - Responsible for Trade Marketing and Marketing Operations
    - Centralized Marketing and streamlined BTL agency network
    - Implemented new retail model using best-in-class category management approach and store-in-store implementations

  • Hewlett Packard US - WW Portfolio Manager

    2006 - 2008 - Consumer Ink Portfolio manager
    - +1s product & program manager : after market development
    - Consumer Ink Pricing Process

  • Hewlett Packard France - Consumer Marketing Manager

    COURTABOEUF 2002 - 2006 - Consumer Marketing Planning (alignement, trade-offs, communication, execution)
    - Budget Management
    - Consumer Programs (end-user) management

  • Hewlett Packard France - Digital Imaging Product Manager

    COURTABOEUF 2000 - 2002 - Product life management
    - Business development
    - Category management
    - PR

  • Philips France - Marcom Manager

    Suresnes 1999 - 2000 - consumer promotions management
    - PR agency management
    - resellers' loyalty program creation and management
    - sales & marcom tools

  • Philips France - Regional Sales Manager

    Suresnes 1997 - 2000 - Sales Representative for Philips Domestical Appliance
    - Business developement in retail / wholesale and specialist channel
    - Sales people training
    - merchandising

Formations

Réseau

Annuaire des membres :