Mes compétences :
Marketing mobile
Marketing opérationnel
Media Selling
Optin management
Direction de projet marketing Direct
Direction de projet géolocalisation mobile
Entreprises
Sofialys
- Service Operation & Customer Support Director
2004 - maintenantDirector of Sofialys' Business Unit 'Service Operation & Customer Support' whom deliver the Professional services on Customer projects, build and enhance the campaign management Service and Support the Business Development & Marketing Organisation in developing the Professional Services business.
I'm the Voice of Customer (SFR, Orange France and GOS) for DM and geolocation platform evolution, contribute to / write functional specifications for platform enhancement requests, conduct users’ acceptance tests.
I have been working for Sofialys since 2004.
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Sofialys is a leading international mobile advertising company and the number one provider of direct marketing services to mobile operators in EMEA. It provides its global customers with a one-stop-shop for display and direct marketing, real time geo-location and RTB supply-side product offerings. Sofialys manages databases totalling 85 million opt-in subscribers across 8 markets, running in excess of 3000 direct marketing campaigns a year and regularly achieving response rates, in some markets, of 25% or higher. Sofialys’s display & Aditic platforms serve over 40 billion impressions a month - running hundreds of campaigns for a world-wide network of many thousands of publishers. The company has offices in Paris, London and Singapore and works with the world’s leading telecom groups, publishers, advertisers and their agencies across EMEA and APAC. For more information visit: www.sofialys.com
CIFAP
- Projet Management
2003 - 2004
Café théâtre/concert Le Moloko
- Artistic Director
